Mautic and Klaviyo Integration

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Sync Mautic contacts to Klaviyo for targeted campaigns, ensuring consistent messaging across platforms. Latenode's visual editor simplifies complex logic and scales affordably, using JavaScript for custom data transformations.

Swap Apps

Mautic

Klaviyo

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Mautic and Klaviyo

Create a New Scenario to Connect Mautic and Klaviyo

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mautic, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mautic or Klaviyo will be your first step. To do this, click "Choose an app," find Mautic or Klaviyo, and select the appropriate trigger to start the scenario.

Add the Mautic Node

Select the Mautic node from the app selection panel on the right.

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Mautic

Configure the Mautic

Click on the Mautic node to configure it. You can modify the Mautic URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Mautic

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Connect Mautic

Sign In

Run node once

Add the Klaviyo Node

Next, click the plus (+) icon on the Mautic node, select Klaviyo from the list of available apps, and choose the action you need from the list of nodes within Klaviyo.

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Mautic

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Klaviyo

Authenticate Klaviyo

Now, click the Klaviyo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Klaviyo settings. Authentication allows you to use Klaviyo through Latenode.

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Mautic

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Klaviyo

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Connect Klaviyo

Sign In

Run node once

Configure the Mautic and Klaviyo Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Klaviyo Oauth 2.0

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Select an action *

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Map

The action ID

Run node once

Set Up the Mautic and Klaviyo Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Mautic, Klaviyo, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Mautic and Klaviyo integration works as expected. Depending on your setup, data should flow between Mautic and Klaviyo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Mautic and Klaviyo

Mautic + Klaviyo + Zoom: When a new contact is created in Mautic, they are added to a Klaviyo list. Subsequently, a Zoom meeting is scheduled for the sales team to connect with the new lead.

Facebook Lead Ads + Mautic + Klaviyo: When a new lead is submitted through Facebook Lead Ads, the contact is created or updated in Mautic. This action triggers the contact to be added to a specific list in Klaviyo, initiating a welcome email series.

Mautic and Klaviyo integration alternatives

About Mautic

Automate marketing with Mautic in Latenode. Sync contacts, track campaigns, and trigger actions based on customer behavior. Integrate Mautic with other apps for a 360° view of your customers. Use Latenode's visual editor and code blocks to build custom workflows that adapt to your business needs without complex coding or expensive add-ons.

About Klaviyo

Use Klaviyo in Latenode to automate email marketing based on real-time triggers. Sync customer data, personalize campaigns, and track results within automated workflows. Connect Klaviyo to other apps like CRMs or payment gateways. Run automations without per-step cost limits, scale email personalization, and use AI to improve campaign targeting.

Mautic + Klaviyo integration

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FAQ Mautic and Klaviyo

How can I connect my Mautic account to Klaviyo using Latenode?

To connect your Mautic account to Klaviyo on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Mautic and click on "Connect".
  • Authenticate your Mautic and Klaviyo accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I sync new Mautic contacts to Klaviyo lists?

Yes, you can! Latenode allows real-time synchronization, ensuring new Mautic contacts are automatically added to specified Klaviyo lists. This streamlines your marketing efforts and keeps your data consistent.

What types of tasks can I perform by integrating Mautic with Klaviyo?

Integrating Mautic with Klaviyo allows you to perform various tasks, including:

  • Triggering Klaviyo email sequences based on Mautic tag updates.
  • Updating Mautic contact fields when a Klaviyo email is opened.
  • Adding Mautic contacts to Klaviyo lists after form submissions.
  • Segmenting Klaviyo audiences based on Mautic campaign activity.
  • Automating lead nurturing across both Mautic and Klaviyo platforms.

How to handle duplicate contacts when syncing Mautic and Klaviyo?

Latenode allows you to define deduplication rules using JavaScript code or AI, ensuring clean and accurate contact data within Mautic and Klaviyo.

Are there any limitations to the Mautic and Klaviyo integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Initial data synchronization might take time depending on the data volume.
  • Complex conditional logic may require JavaScript knowledge.
  • Custom field mappings need to be configured manually.

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