Transform your data insights effortlessly with the new Mixpanel integration on Latenode! Now you can seamlessly connect your data flows and harness the power of advanced analytics without writing a single line of code. Experience the ease of tracking user interactions and making data-driven decisions like never before!

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Mixpanel

Connect Mixpanel with any app

We are constantly expanding our platform by adding new app integrations (check our updates timeline).

If you need an app integration that is not available, you can request it in three ways below:

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Zapier

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Twitch

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Google drive

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Gravity Forms

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Google docs

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Google sheets

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Google calendar

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Google Analytics

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Gmail

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Github

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Giphy

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Calendly

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Amazon S3

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Zoom

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YouTube

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Stripe

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Strava

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Spotify

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Shopify

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Salesforce

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Reddit

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QuickBooks

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Paypal

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OpenAI ChatGPT

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MySQL

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Jira

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HubSpot

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WhatsApp Personal Account

WhatsApp Personal Account

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Vitally

Vitally

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Telegram Personal Account

Telegram Personal Account

We're working on a page about this integration, but you can try it on Latenode right now β€” just Sign up and Start for Free!

See what Mixpanel can do in your workflows

Triggers set your workflows in motion, and actions bring results. Connect apps in endless ways and explore new possibilities with every integration.

What is Mixpanel?

What is Mixpanel

Mixpanel is a product analytics platform that tracks user interactions with web and mobile applications. It focuses on event tracking, allowing businesses to analyze user behavior, measure engagement, and understand how users interact with specific features. Common uses include funnel analysis, retention tracking, and A/B testing analysis to optimize product development and user experience.

Latenode’s Mixpanel integration enables automated workflows triggered by user activity or the creation of Mixpanel reports. Use Latenode to automatically generate and distribute custom reports, feed user data into AI models for predictive analysis, or update CRM systems based on user behavior. Latenode offers unlimited logic and complete flexibility to customize these workflows.

What are Mixpanel Integrations?

What are Mixpanel Integrations For?

Mixpanel integrations benefit marketing and product teams. They automate user data flows and segment customers with precision. Synchronize insights across tools and send personalized communications faster. Automations improve user engagement by acting on behavior patterns instantly.

Latenode connects Mixpanel data to other platforms easily. You can automate responses to user actions and build advanced flows. Trigger custom messages in response to events. Automate the update of user properties in other systems. This avoids manual data entry and ensures consistency.

  • Marketing: Send personalized email campaigns based on user behavior in Mixpanel.
  • Customer Support: Create support tickets automatically for users with specific actions.
  • Sales: Update CRM data with Mixpanel events to improve sales outreach efforts.

Latenode extends Mixpanel beyond standard integrations. Use our built-in AI tools, JavaScript, and NPM modules for custom logic. Headless browsers enable full web automation tied to user behavior. Affordable pricing and expert support help you build without limits.

How to Use Mixpanel Integrations

Mixpanel integration brings event tracking into Latenode workflows. Send data, trigger actions, and analyze user behavior directly. Connect Mixpanel to marketing tools and internal systems with no code. Make data-driven decisions with instant automation.

Here's how to use Mixpanel integration in Latenode:

  • Find the node: Add Mixpanel from Latenode's integrations library.
  • Connect account: Use your Mixpanel API key.
  • Pick an action: Select "Track Event" or other options.
  • Configure fields: Input data to send to Mixpanel.

Use these steps to update user profiles based on form submissions or CRM changes. Trigger email campaigns when users hit milestones. Sync Mixpanel data with your data warehouse for deeper insights. Send event data to internal dashboards.

  • Faster Insights: Get key data into Mixpanel without coding.
  • Better Targeting: Trigger campaigns based on real-time actions.
  • Smarter Workflows: Use Mixpanel data to drive cross-app logic.
  • Marketing: When users convert in Mixpanel, Klaviyo segments update. This allows for targeted email campaigns based on user behavior.
  • Customer Support: Identify drop-offs in Mixpanel. Then, automatically create a ticket in Freshdesk. Support can proactively reach out to users.
  • Sales: Track qualified leads in Mixpanel and create new deals in Pipedrive. Sales teams can follow up efficiently.
  • Product Management: Capture user feedback via Typeform surveys. Then, send responses to Mixpanel to analyze product satisfaction and identify pain points.
  • E-commerce: When a customer makes a purchase tracked in Mixpanel, update QuickBooks with the new sales data for accounting accuracy.

Best integrations for Mixpanel

Best integrations for Mixpanel 2025

Enhance Mixpanel with integrations that automate key workflows and extend its core capabilities.

Google Analytics

Combine behavioral data from Mixpanel with Google Analytics web analytics. Analyze user journeys across platforms and gain a complete view. Create more accurate attribution models. This improves marketing campaign performance analysis in Latenode.

Salesforce

Update Salesforce records based on user behavior tracked in Mixpanel. Qualify leads automatically as they meet specific criteria. Trigger personalized sales outreach based on product usage. Sales teams gain immediate, actionable insights directly in their CRM.

Slack

Send Mixpanel alerts to Slack channels for real-time monitoring of key metrics. Notify teams about unusual activity or conversion rate changes. Enable faster responses to critical user events. Improve team awareness and action through immediate updates.

Jira

Automatically create Jira tickets from Mixpanel based on user behavior patterns. Identify and resolve bugs or usability issues quickly. Improve product development cycles using direct user feedback. Shorten the time to resolution by linking user actions to tickets.

HubSpot

Sync Mixpanel data with HubSpot to enrich customer profiles. Segment users based on in-app behavior for personalized marketing. Automate email campaigns triggered by specific actions. Marketing and sales efforts become more targeted and relevant.

Google Ads

Import Mixpanel audience segments into Google Ads for retargeting campaigns. Improve ad spend by targeting users based on in-app behavior. Optimize ad creative based on user engagement metrics. Get more value from your ad investments by focusing on qualified audiences.

Stripe

Connect Mixpanel with Stripe to analyze subscription behavior and revenue trends. Track customer lifetime value and identify churn risks. Automate customer support workflows based on payment events. Proactively address payment issues and improve retention rates.

Twilio

Send SMS messages via Twilio triggered by user actions in Mixpanel. Send onboarding messages, reminders, or support notifications. Improve user engagement and drive feature adoption through personalized outreach. Deliver timely information and support through SMS.

Intercom

Use Mixpanel data in Intercom to personalize in-app messaging. Target users with relevant content based on their behavior and interests. Drive product adoption and improve customer satisfaction. Enhance user experience with context-aware in-app support.

Airtable

Export Mixpanel data into Airtable for custom reporting and analysis. Create dashboards to track key metrics and share insights with stakeholders. Build custom workflows to manage user data and track progress. Analyze and visualize Mixpanel data in flexible Airtable views.

  • HubSpot. When a deal closes, update Mixpanel with revenue data and customer attributes for cohort analysis.
  • Jira. Automatically log Mixpanel events as new issues to track feature requests and bug reports from user behavior.
  • Airtable. Sync Mixpanel data to track user segments and analyze trends, updating tables to reflect current behavior patterns.
  • Twilio. Send SMS messages based on Mixpanel events, such as onboarding completion or cart abandonment.
  • Google Sheets. Export Mixpanel reports to analyze user behavior and create custom dashboards for stakeholders.
  • Mailchimp. Add users to specific email lists based on their actions tracked in Mixpanel, personalizing marketing campaigns.
  • Slack. Post alerts to channels when Mixpanel detects unusual user behavior or significant metric changes.
  • Zendesk. Create support tickets based on Mixpanel events, such as repeated error messages or failed transactions.

FAQ for Mixpanel

What is Mixpanel used for?

Mixpanel is a product analytics platform that helps you understand user behavior across your web and mobile applications. Track actions, not just page views, to improve user experience and drive growth.

How does Mixpanel track users?

Mixpanel tracks users by assigning a unique ID to each one, then recording their actions (events) and characteristics (properties). This allows you to analyze behavior across different segments of your user base.

Can I integrate Mixpanel with other tools?

Yes, Mixpanel offers integrations with various tools, including marketing automation platforms, CRM systems, and data warehouses. These integrations streamline workflows and provide a holistic view of your data.

Reviews

Discover User Insights and Expert Opinions on Automation Tools πŸš€

Francisco de Paula S.
Web Developer Market Research
February 8, 2025

"Limitless automation integrations no matter what your use case. The AI javascript code generator node is a life saver, if you get to a pont in the automation the a tool or node is not yet created to interact with latenode, the AI node can make the interaction have by writing the code thats needed for the interaction with the specific tool, just describe what you need and the AI will make it happen, the more detailed explanation you give the best response you will get."

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Charles S.
Founder Small-Business
January 3, 2025

"My new best kept secret! My favorite things about LateNode are the user interface and the code editor. Trust me, being able to write "some" of your own code makes a huge difference when you're trying to build automations quickly. It took me less than half the time and less frustration, to build an automation I tried to build in Make and n8n. Honestly, the code editor and the user interface are the best parts of using LateNode. If you want to build automations fast, write some of your own code. I tried building the same automation in Make and n8n and it took twice as long and was a lot more frustrating"

Sophia E.
Automation Specialist

Latenode is a cheaper but powerful alternative to the usual AI automation tools. It’s easy to use, even for beginners, thanks to its simple and intuitive interface. I only know the basics of Java, C++, and C, so when I saw the JavaScript option, I felt a bit nervous. Thankfully, the AI Copilot made everything much easier by guiding me step by step. I’ve spent weeks learning about Latenode on YouTube because it really caught my interest. Compared to other AI tools, I think this one is the better choice. Although Latenode is still new and in development, it has great potential to become the best tool on the market in the future.

Germaine H.
Founder Information Technology
December 21, 2024

What I liked most about Latenode compared to the competition is that I did have the ability to write code and create custom nodes. Most other platforms are strictly no-code, which for me really limited what I could create with my scenarios. I also liked the AI function to assist with writing code. It has been years since I wrote anything besides a simple script, so it was good to have some assistance within the platform when needed.

Islam B.
CEO Computer Software
December 15, 2024

AI Nodes are amazing. You can use it without having API keys, it uses Latenode credit to call the AI models which makes it super easy to use. - Latenode custom GPT is very helpful especially with node configuration

Long N.
CEO, Software
October 25, 2024

I love this app! Completely perfect trial, I hope you guy can grow more. I love how they support users, in my case, there is a bug that make my own logics didn't work, but they support ASAP, fix the bug very soon, I want this app to grow!

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Petar V.
CEO, Computer Software
October 25, 2024

Best low code tool on market!! I am just starting my journey deeper but for time now this tool is excellent and it is far most better then make.com. I especially like the ease of use and the fact that for Google services, there's no need to manually go to the API or the Google console to look for the Client ID and similar things. For now evertyhing is perfectly fitted to my needs

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John T.
Marketing and Advertising, Self-employed
May 31, 2024

Affordable Automation with Robust Features – I've been using Latenode for over a month now, and I already prefer it over more popular options like Zapier, Pabbly, or Make. The biggest advantage of Latenode is its significantly lower automation costs, all while maintaining the same robust features. The only downside is the limited integrations, but that's understandable given that it's a newer player in the market. Overall, Latenode offers excellent value and has quickly become my go-to for automation needs. Significantly lower automation costs compared to Zapier, Pabbly, and Make Maintains the same robust features as more popular platforms Excellent value for money. Limited integrations due to being a newer player in the market

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Hemanth Kumar B.
Automation Expert
July 25, 2024

Relaible alternative to Zapier and Make with Extended Functionality -JS Node, Headless Browser, AI Assistant. Ease of use and Support Quality

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Hoang T.
Education Management
September 5, 2024

Latenode and their support team have been great and responsive in providing my team with support in creating a workflow where our data from Google Sheet Form Submissions will take the users that submitted the form and then use our OpenAI API to create newsletters to send to them. Latenode's price point and use of credits through execution time allows it to be a cheaper alternative to Zapier or Make. Drag and drop modules give it a familiar experience when compared to its competitors and get the same job done at a cost-effective price.

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Livia F.
Owner and Developer Computer Software
November 8, 2024

I am being able to reduce the time of building my backend and still have low costs. The other platforms are way more expensive. And its always easier to measure the expenses of a scenario with Β Latenode. The customer suppost always respond super fast.

Christian Jade Yap Samson
@ChristianJade
April 6, 2024

You must try it! πŸ”₯ I've been blown away by Latenode's ease of use and affordability. As someone who's currently testing it out, I can honestly say it's exceeded my expectations at every turn. The platform itself is incredibly intuitive. They've struck a perfect balance between no-code and low-code functionality, making it accessible for beginners but powerful enough for complex automations. The best part? During my testing phase, I haven't encountered a single error. Everything has run smoothly and exactly as intended. Latenode is a game-changer for anyone looking to streamline their workflows without breaking the bank. It's a must-try for anyone looking to boost their productivity.

Hoang
@Hoang
September 6, 2024

Latenode, awesome support from the team and automation πŸš€ Latenode and their support team have been great and responsive in providing my team with support in creating a workflow where our data from Google Sheet Form Submissions will take the users that submitted the form and then use our OpenAI API to create newsletters to send to them. Their price point and use of credits through execution time allows it to be a cheaper alternative to Zapier or Make. Drag and drop modules give it a familiar experience when compared to its competitors and get the same job done at a cost-effective price.

Leland Best
@Leland_Best
April 1, 2024

Finally found what I was looking for...Even before seeing what was under the hood and meeting face to face with Daniel (CMO), I was already impressed with the business model compared to the others. As someone who's been marketing software products for over 2 decades, and a user of all things automation (to some extent or another) such as Zapier, Pabbly, n8n, and Active Pieces; I felt compelled to go right for a partnership deal with these guys. It was kind of a no-brainer. Looking forward to building some incredible automations for businesses around the world with this team.

Celiker Atak
@Celiker_Atak
April 15, 2024

Latenode is a powerful automation tool. Zapier is a powerful automation tool that can help businesses of all sizes save time and money. It's easy to use, even for those with no coding experience, and it can connect hundreds of different apps and services. However, it can be expensive for some users, and it can be difficult to troubleshoot when things go wrong.The best part of the application is that it is a cheaper system compared to other platforms πŸ”₯

Wael Esmair
@Wael_Esmair
March 21, 2024

Latenode is an extremely impressive product! Latenode's support for custom code has allowed us to tailor automation solutions precisely to our (and our clients) needs. The platform is super flexible and we are very excited to see what other non-typical use cases we can implement using their product. Support is very helpful and it's nice to know that we have a whole community to lean on.

Ryan
@Ryan
April 29, 2024

Latenode A Great Choice For Low Code. I have been working with Latenode for about 5 months moving some flows from other services. The move has been great and the team is very responsive when help was needed to learn the new system. Their pricing is better than I have seen anywhere else πŸ”₯

Hammad Hafeez
@HammadHafeez
July 10, 2024

Latenode is Hero πŸš€ Latenode blows away the competition with its unbeatable services: 99% uptime automations, affordable pricing saves me money, and the user-friendly interface keeps things running smooth plus for complex tasks, I can add custom code and headless browser automation. Forget Zapier, Latenode is my new workflow automation!

Srivamshi
@Srivamshi
April 29, 2024

Latenode = budget-friendly automation hero. Does everything I need, simple interface, great value. Ditch the expensive options! πŸ˜€

Doug
@Doug
March 6, 2024

Beginning of Great Things. They're new, but doing an excellent job providing a very serious alternative to their competition. As a beginner, Latenodes documentation, templates and affiliate connections are all helpful to get your flow ideas started. Very friendly to communicate with and looking forward to their success πŸš€

Stockton F.
@stockton_fisher
March 11, 2024

I honestly love how Latenode has approached automation. The "low-code" approach is perfect for my needs. I'm not a developer, but with the help of their AI helper I can get cool stuff done very quickly! For most of the time, the beautiful drag-n-drop canvas gets the job done very efficiently. I also love their method of creating your own "connectors" using nodules. Makes it very easy to re-use custom connection nodes in other scenarios. The pricing also makes a lot of sense if you're doing "less" but "longer running" processes.

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Sri Vamshi
April 29, 2024

Latenode is a hidden gem! If you use Zapier for automation, check this out. Super similar features but way, WAY more affordable. The free plan is generous, and it's easy to set up workflows even if you're not tech-savvy. Perfect for small businesses or anyone wanting to simplify their life with automation on a budget. Highly recommend!

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Mike Kirshtein
Founder & Leadership at Audax Group
March 5, 2024

Latenode has replaced Zapier and Make⚑️ Our business requires us to send lots of webhooks every day and we need a reliable service that's easy on the pockets and that's Latenode.

Mohamad Eldeeb
@mohamad_eldeeb
April 10, 2024

Really good solution to automate anything with any API ! Nice integration of AI.

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LoΓ―c Pipoz
@LoΓ―cPipoz
February 23, 2024

Really good solution to automate anything with any API ! Nice integration of AI. Would love if launching service on AWS EU !! πŸ”₯

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Chandresh Yadav
@ChandreshYadav
July 7, 2024

Works fine cheaper then Zapier! πŸ’Έ

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Nabil Narin
@NabilNarin
July 6, 2024

Latenode overall are great! πŸš€ Its great to see latenode because it offers cheaper price and also the platform are easy to navigate and not to steep for learning but maybe the documentation should be updated. everything else are perfect!

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Carlos Jimenez
@CarlosJimenez
August 28, 2024

Best automation tool for the price. The price model is excellent for complex automation. The integrations are dev friendly and the Code optiones are a life saver. I think this software is a incredible product with an awesome future πŸš€

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Mixpanel integrations: Where they work best and how to use them

  • Marketing: When users convert in Mixpanel, Klaviyo segments update. This allows for targeted email campaigns based on user behavior.
  • Customer Support: Identify drop-offs in Mixpanel. Then, automatically create a ticket in Freshdesk. Support can proactively reach out to users.
  • Sales: Track qualified leads in Mixpanel and create new deals in Pipedrive. Sales teams can follow up efficiently.
  • Product Management: Capture user feedback via Typeform surveys. Then, send responses to Mixpanel to analyze product satisfaction and identify pain points.
  • E-commerce: When a customer makes a purchase tracked in Mixpanel, update QuickBooks with the new sales data for accounting accuracy.

Top 8 Mixpanel integrations for 2025

  • HubSpot. When a deal closes, update Mixpanel with revenue data and customer attributes for cohort analysis.
  • Jira. Automatically log Mixpanel events as new issues to track feature requests and bug reports from user behavior.
  • Airtable. Sync Mixpanel data to track user segments and analyze trends, updating tables to reflect current behavior patterns.
  • Twilio. Send SMS messages based on Mixpanel events, such as onboarding completion or cart abandonment.
  • Google Sheets. Export Mixpanel reports to analyze user behavior and create custom dashboards for stakeholders.
  • Mailchimp. Add users to specific email lists based on their actions tracked in Mixpanel, personalizing marketing campaigns.
  • Slack. Post alerts to channels when Mixpanel detects unusual user behavior or significant metric changes.
  • Zendesk. Create support tickets based on Mixpanel events, such as repeated error messages or failed transactions.

FAQ about Mixpanel

What is Mixpanel used for?

Mixpanel is a product analytics platform that helps you understand user behavior across your web and mobile applications. Track actions, not just page views, to improve user experience and drive growth.

How does Mixpanel track users?

Mixpanel tracks users by assigning a unique ID to each one, then recording their actions (events) and characteristics (properties). This allows you to analyze behavior across different segments of your user base.

Can I integrate Mixpanel with other tools?

Yes, Mixpanel offers integrations with various tools, including marketing automation platforms, CRM systems, and data warehouses. These integrations streamline workflows and provide a holistic view of your data.