How to connect Ocean.io and Facebook Lead Ads
Create a New Scenario to Connect Ocean.io and Facebook Lead Ads
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Ocean.io, triggered by another scenario, or executed manually (for testing purposes). In most cases, Ocean.io or Facebook Lead Ads will be your first step. To do this, click "Choose an app," find Ocean.io or Facebook Lead Ads, and select the appropriate trigger to start the scenario.

Add the Ocean.io Node
Select the Ocean.io node from the app selection panel on the right.

Ocean.io
Configure the Ocean.io
Click on the Ocean.io node to configure it. You can modify the Ocean.io URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Lead Ads Node
Next, click the plus (+) icon on the Ocean.io node, select Facebook Lead Ads from the list of available apps, and choose the action you need from the list of nodes within Facebook Lead Ads.

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Authenticate Facebook Lead Ads
Now, click the Facebook Lead Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Lead Ads settings. Authentication allows you to use Facebook Lead Ads through Latenode.
Configure the Ocean.io and Facebook Lead Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Ocean.io and Facebook Lead Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Facebook Lead Ads
Trigger on Webhook
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Ocean.io
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Ocean.io, Facebook Lead Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Ocean.io and Facebook Lead Ads integration works as expected. Depending on your setup, data should flow between Ocean.io and Facebook Lead Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Ocean.io and Facebook Lead Ads
Facebook Lead Ads + Ocean.io + Slack: When a new lead is submitted through Facebook Lead Ads, the lead's company is enriched with data from Ocean.io. A notification containing the enriched company information is then sent to a designated Slack channel to alert the sales team.
Facebook Lead Ads + Ocean.io + Google Sheets: Upon receiving a new lead from Facebook Lead Ads, the lead's information is enriched using Ocean.io to gather company details. The combined lead data and company insights are then recorded in a new row in Google Sheets for tracking and analysis.
Ocean.io and Facebook Lead Ads integration alternatives
About Ocean.io
Use Ocean.io in Latenode to enrich lead data and target outreach. Identify ideal customer profiles automatically and pass qualified leads into your CRM or sales sequences. Latenode lets you add custom logic, filter leads, and trigger actions based on Ocean.io insights, creating scalable lead gen workflows without code.
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About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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See how Latenode works
FAQ Ocean.io and Facebook Lead Ads
How can I connect my Ocean.io account to Facebook Lead Ads using Latenode?
To connect your Ocean.io account to Facebook Lead Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Ocean.io and click on "Connect".
- Authenticate your Ocean.io and Facebook Lead Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I enrich Facebook leads with Ocean.io data automatically?
Yes, easily! Latenode's data mapping and JavaScript blocks let you seamlessly enrich new Facebook Lead Ads leads with detailed Ocean.io company data for better targeting and personalization.
What types of tasks can I perform by integrating Ocean.io with Facebook Lead Ads?
Integrating Ocean.io with Facebook Lead Ads allows you to perform various tasks, including:
- Automatically adding qualified leads to Ocean.io from Facebook Lead Ads.
- Updating existing Ocean.io records with new lead information from Facebook.
- Triggering personalized email sequences based on lead data using AI insights.
- Creating custom reports combining lead data and Ocean.io insights.
- Segmenting leads in Ocean.io based on Facebook Lead Ads campaign performance.
Can I use JavaScript functions to transform data between apps?
Yes! Latenode provides native JavaScript support for complex data transformations, enabling complete control over data flow between Ocean.io and Facebook Lead Ads.
Are there any limitations to the Ocean.io and Facebook Lead Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex Ocean.io data structures might require custom JavaScript mapping.
- Facebook Lead Ads API rate limits can affect high-volume data processing.
- Real-time data synchronization depends on the polling interval configured.