Odoo and Omnisend Integration

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Automate personalized marketing: sync Odoo customer data to Omnisend for targeted campaigns triggered by sales events. Latenode's visual editor and JavaScript nodes make custom logic and complex filters easy, while affordable pricing scales with your business.

Swap Apps

Odoo

Omnisend

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Odoo and Omnisend

Create a New Scenario to Connect Odoo and Omnisend

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Odoo, triggered by another scenario, or executed manually (for testing purposes). In most cases, Odoo or Omnisend will be your first step. To do this, click "Choose an app," find Odoo or Omnisend, and select the appropriate trigger to start the scenario.

Add the Odoo Node

Select the Odoo node from the app selection panel on the right.

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Odoo

Configure the Odoo

Click on the Odoo node to configure it. You can modify the Odoo URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Odoo

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Connect Odoo

Sign In

Run node once

Add the Omnisend Node

Next, click the plus (+) icon on the Odoo node, select Omnisend from the list of available apps, and choose the action you need from the list of nodes within Omnisend.

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Omnisend

Authenticate Omnisend

Now, click the Omnisend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Omnisend settings. Authentication allows you to use Omnisend through Latenode.

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Odoo

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Connect Omnisend

Sign In

Run node once

Configure the Odoo and Omnisend Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Omnisend Oauth 2.0

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The action ID

Run node once

Set Up the Odoo and Omnisend Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Odoo, Omnisend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Odoo and Omnisend integration works as expected. Depending on your setup, data should flow between Odoo and Omnisend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Odoo and Omnisend

Odoo + Shopify + Omnisend: When a new product is created in Odoo, it is automatically created in Shopify. Then, Omnisend sends a customer event to announce the new product.

Omnisend + Odoo + Google Sheets: Track email marketing campaign results from Omnisend in Google Sheets. Then, update contact information in Odoo based on Omnisend data.

Odoo and Omnisend integration alternatives

About Odoo

Automate Odoo tasks like creating invoices or updating inventory based on triggers from other apps. Latenode lets you connect Odoo to your workflows without code, adding logic and routing data as needed. Integrate Odoo with marketing tools, payment gateways, or CRMs for streamlined processes using Latenode's visual, scalable platform.

About Omnisend

Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.

See how Latenode works

FAQ Odoo and Omnisend

How can I connect my Odoo account to Omnisend using Latenode?

To connect your Odoo account to Omnisend on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Odoo and click on "Connect".
  • Authenticate your Odoo and Omnisend accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically update Omnisend contacts from new Odoo customers?

Yes, you can! Latenode's visual editor simplifies syncing customer data. Automatically update Omnisend with new Odoo customer info to personalize marketing and improve customer engagement.

What types of tasks can I perform by integrating Odoo with Omnisend?

Integrating Odoo with Omnisend allows you to perform various tasks, including:

  • Automatically adding new Odoo customers as subscribers in Omnisend.
  • Triggering targeted email campaigns in Omnisend based on Odoo sales orders.
  • Updating customer properties in Omnisend with data from Odoo contacts.
  • Sending SMS notifications via Omnisend for specific Odoo order events.
  • Segmenting Omnisend contacts based on Odoo customer purchase history.

How does Latenode enhance Odoo automation capabilities?

Latenode extends Odoo with AI, JavaScript and no-code tools. You can build complex workflows beyond basic triggers and actions, improving your automation potential.

Are there any limitations to the Odoo and Omnisend integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations may require JavaScript coding.
  • Large data migrations can be resource-intensive.
  • Real-time synchronization depends on API rate limits.

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