How to connect Okta and Facebook Lead Ads
Create a New Scenario to Connect Okta and Facebook Lead Ads
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Okta, triggered by another scenario, or executed manually (for testing purposes). In most cases, Okta or Facebook Lead Ads will be your first step. To do this, click "Choose an app," find Okta or Facebook Lead Ads, and select the appropriate trigger to start the scenario.

Add the Okta Node
Select the Okta node from the app selection panel on the right.


Okta

Add the Facebook Lead Ads Node
Next, click the plus (+) icon on the Okta node, select Facebook Lead Ads from the list of available apps, and choose the action you need from the list of nodes within Facebook Lead Ads.


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Facebook Lead Ads

Authenticate Facebook Lead Ads
Now, click the Facebook Lead Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Lead Ads settings. Authentication allows you to use Facebook Lead Ads through Latenode.
Configure the Okta and Facebook Lead Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Okta and Facebook Lead Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Facebook Lead Ads
Trigger on Webhook
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Okta
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Okta, Facebook Lead Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Okta and Facebook Lead Ads integration works as expected. Depending on your setup, data should flow between Okta and Facebook Lead Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Okta and Facebook Lead Ads
Facebook Lead Ads + Okta + Slack: When a new lead is submitted through Facebook Lead Ads, the automation checks if the lead's email exists in Okta. If the user exists, a Slack message is sent to the marketing team notifying them of a potential existing customer.
Facebook Lead Ads + Okta + Google Sheets: Upon receiving a new lead in Facebook Lead Ads, this automation creates a new user in Okta with the lead's information and then logs the lead's details in a Google Sheet for tracking and analysis.
Okta and Facebook Lead Ads integration alternatives

About Okta
Use Okta in Latenode to automate identity and access management. Trigger workflows on user events like creation or login. Provision users in other apps or revoke access based on Okta status. Simplify user lifecycle management across your stack with visual, scalable automation.
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About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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FAQ Okta and Facebook Lead Ads
How can I connect my Okta account to Facebook Lead Ads using Latenode?
To connect your Okta account to Facebook Lead Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Okta and click on "Connect".
- Authenticate your Okta and Facebook Lead Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically provision Okta users from Facebook Lead Ads?
Yes, you can! Latenode's visual editor and built-in logic allow you to automatically provision users in Okta based on new leads captured in Facebook Lead Ads, streamlining user management.
What types of tasks can I perform by integrating Okta with Facebook Lead Ads?
Integrating Okta with Facebook Lead Ads allows you to perform various tasks, including:
- Create Okta users when new leads are captured via Facebook.
- Update Okta user profiles based on Facebook Lead Ads data.
- Send welcome emails via Okta upon lead capture.
- Add leads to specific Okta groups for targeted communication.
- Trigger internal alerts when high-value leads are identified.
What Okta events can trigger workflows inside of Latenode?
Latenode can trigger workflows based on events like user creation, profile updates, and group assignments inside Okta for real-time automations.
Are there any limitations to the Okta and Facebook Lead Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Okta and Facebook Lead Ads may affect performance.
- Custom field mappings require manual configuration.
- Complex user provisioning scenarios may require JavaScript coding.