How to connect Omnisend and Creatomate
Create a New Scenario to Connect Omnisend and Creatomate
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Omnisend, triggered by another scenario, or executed manually (for testing purposes). In most cases, Omnisend or Creatomate will be your first step. To do this, click "Choose an app," find Omnisend or Creatomate, and select the appropriate trigger to start the scenario.

Add the Omnisend Node
Select the Omnisend node from the app selection panel on the right.

Omnisend
Configure the Omnisend
Click on the Omnisend node to configure it. You can modify the Omnisend URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Creatomate Node
Next, click the plus (+) icon on the Omnisend node, select Creatomate from the list of available apps, and choose the action you need from the list of nodes within Creatomate.

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Authenticate Creatomate
Now, click the Creatomate node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Creatomate settings. Authentication allows you to use Creatomate through Latenode.
Configure the Omnisend and Creatomate Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Omnisend and Creatomate Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Creatomate
Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Omnisend, Creatomate, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Omnisend and Creatomate integration works as expected. Depending on your setup, data should flow between Omnisend and Creatomate (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Omnisend and Creatomate
Shopify + Creatomate + Omnisend: When a new product is created in Shopify, Creatomate renders a video ad using a predefined template. The generated video ad is then used in an Omnisend email campaign targeted to subscribers, promoting the new product.
Airtable + Creatomate + Omnisend: When new records are added or modified in Airtable, Creatomate renders video content based on the data. Omnisend then triggers custom events to update subscribers with the latest video content, enhancing engagement and providing fresh content regularly.
Omnisend and Creatomate integration alternatives
About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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About Creatomate
Automate video creation with Creatomate in Latenode. Generate personalized videos from data: product demos, social media content, or reports. Connect Creatomate to any data source and automate complex workflows with Latenode's visual editor, JavaScript support, and flexible API. Scale video production without manual effort.
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See how Latenode works
FAQ Omnisend and Creatomate
How can I connect my Omnisend account to Creatomate using Latenode?
To connect your Omnisend account to Creatomate on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Omnisend and click on "Connect".
- Authenticate your Omnisend and Creatomate accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I personalize marketing videos based on Omnisend contacts?
Yes, using Latenode, you can automatically generate personalized videos in Creatomate based on Omnisend contact data for highly targeted campaigns that boost engagement.
What types of tasks can I perform by integrating Omnisend with Creatomate?
Integrating Omnisend with Creatomate allows you to perform various tasks, including:
- Automatically creating personalized birthday videos from Omnisend contact lists.
- Generating dynamic product demo videos triggered by email campaign events.
- Creating unique welcome videos for new Omnisend subscribers.
- Updating video content in Creatomate based on Omnisend customer segment data.
- Producing video ads with personalized offers based on purchase history.
Can Latenode handle large Omnisend contact lists for video generation?
Yes, Latenode is designed to scale, efficiently processing large Omnisend lists for bulk video creation using Creatomate via parallel processing.
Are there any limitations to the Omnisend and Creatomate integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex video templates in Creatomate may require adjustments for optimal data transfer.
- Rate limits on the Omnisend API can affect processing speed for very large contact lists.
- Custom JavaScript code might be needed for advanced data transformations.