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Enrich Omnisend leads with verified data using Enrich Layer. Latenode's visual editor makes it simple to enrich only high-value prospects based on custom criteria, while affordable pay-per-execution pricing saves you money. Scale effortlessly with JavaScript.
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Create a New Scenario to Connect Omnisend and Enrich Layer
In the workspace, click the βCreate New Scenarioβ button.
Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Omnisend, triggered by another scenario, or executed manually (for testing purposes). In most cases, Omnisend or Enrich Layer will be your first step. To do this, click "Choose an app," find Omnisend or Enrich Layer, and select the appropriate trigger to start the scenario.
Add the Omnisend Node
Select the Omnisend node from the app selection panel on the right.
Omnisend
Configure the Omnisend
Click on the Omnisend node to configure it. You can modify the Omnisend URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Enrich Layer Node
Next, click the plus (+) icon on the Omnisend node, select Enrich Layer from the list of available apps, and choose the action you need from the list of nodes within Enrich Layer.
Omnisend
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Enrich Layer
Authenticate Enrich Layer
Now, click the Enrich Layer node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Enrich Layer settings. Authentication allows you to use Enrich Layer through Latenode.
Configure the Omnisend and Enrich Layer Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Omnisend and Enrich Layer Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Enrich Layer
Trigger on Webhook
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Omnisend
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Omnisend, Enrich Layer, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Omnisend and Enrich Layer integration works as expected. Depending on your setup, data should flow between Omnisend and Enrich Layer (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Omnisend + Enrich Layer + HubSpot: When a new contact is added to Omnisend, Enrich Layer enriches the contact's data, and then HubSpot creates or updates the contact with the enriched information.
Enrich Layer + Omnisend + Google Sheets: When a new contact is added to Omnisend, Enrich Layer enriches their data. The enriched data is then added as a new row in a Google Sheet.
About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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About Enrich Layer
Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.
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How can I connect my Omnisend account to Enrich Layer using Latenode?
To connect your Omnisend account to Enrich Layer on Latenode, follow these steps:
Can I enrich new Omnisend subscribers with detailed firmographic data?
Yes, you can! Latenode's visual editor makes it easy to automatically enrich new Omnisend subscribers with firmographic data from Enrich Layer, creating highly targeted segments for personalized campaigns.
What types of tasks can I perform by integrating Omnisend with Enrich Layer?
Integrating Omnisend with Enrich Layer allows you to perform various tasks, including:
Can I use JavaScript to transform data between Omnisend and Enrich Layer?
Yes! Latenode allows you to use JavaScript to customize data transformations between Omnisend and Enrich Layer, handling complex logic and formatting with ease.
Are there any limitations to the Omnisend and Enrich Layer integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: