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Enrich Omnisend email lists with qualified leads found via Google Programmable Search Engine. Latenode's visual editor and affordable execution pricing lets you build and scale lead generation without code or hefty costs.
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Create a New Scenario to Connect Omnisend and Google Programmable Search Engine
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Omnisend, triggered by another scenario, or executed manually (for testing purposes). In most cases, Omnisend or Google Programmable Search Engine will be your first step. To do this, click "Choose an app," find Omnisend or Google Programmable Search Engine, and select the appropriate trigger to start the scenario.
Add the Omnisend Node
Select the Omnisend node from the app selection panel on the right.
Omnisend
Configure the Omnisend
Click on the Omnisend node to configure it. You can modify the Omnisend URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Programmable Search Engine Node
Next, click the plus (+) icon on the Omnisend node, select Google Programmable Search Engine from the list of available apps, and choose the action you need from the list of nodes within Google Programmable Search Engine.
Omnisend
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Google Programmable Search Engine
Authenticate Google Programmable Search Engine
Now, click the Google Programmable Search Engine node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Programmable Search Engine settings. Authentication allows you to use Google Programmable Search Engine through Latenode.
Configure the Omnisend and Google Programmable Search Engine Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Omnisend
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Google Programmable Search Engine
Set Up the Omnisend and Google Programmable Search Engine Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Google Programmable Search Engine
Trigger on Webhook
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Omnisend
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Omnisend, Google Programmable Search Engine, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Omnisend and Google Programmable Search Engine integration works as expected. Depending on your setup, data should flow between Omnisend and Google Programmable Search Engine (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Shopify + Google Programmable Search Engine + Omnisend: When a new order is placed in Shopify, the customer's name and purchased product are used to query Google Programmable Search Engine for reviews. If reviews are found, a custom event is triggered in Omnisend to segment the customer based on feedback.
Google Programmable Search Engine + Omnisend + Slack: Google Programmable Search Engine is used to monitor for new competitor product announcements. When a new result is found, a contact is created or updated in Omnisend and added to a specific segment. A notification is sent to a Slack channel alerting the marketing team.
About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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About Google Programmable Search Engine
Use Google Programmable Search Engine in Latenode to build focused search workflows. Automatically extract data from specific sites, monitor brand mentions, or gather research. Combine it with AI nodes to analyze results, filter noise, and deliver actionable insights without manual crawling. Integrate with any app through Latenode’s flexible API.
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How can I connect my Omnisend account to Google Programmable Search Engine using Latenode?
To connect your Omnisend account to Google Programmable Search Engine on Latenode, follow these steps:
Can I trigger Omnisend campaigns from Google Programmable Search Engine results?
Yes, you can! Latenode enables real-time automation to trigger personalized Omnisend campaigns based on Google Programmable Search Engine data, boosting customer engagement and conversions.
What types of tasks can I perform by integrating Omnisend with Google Programmable Search Engine?
Integrating Omnisend with Google Programmable Search Engine allows you to perform various tasks, including:
How do I segment Omnisend contacts using Latenode flows?
Latenode lets you dynamically segment Omnisend contacts based on real-time data, enriched using advanced JavaScript steps and AI-powered analysis.
Are there any limitations to the Omnisend and Google Programmable Search Engine integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: