How to connect Omnisend and Landbot.io
Create a New Scenario to Connect Omnisend and Landbot.io
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Omnisend, triggered by another scenario, or executed manually (for testing purposes). In most cases, Omnisend or Landbot.io will be your first step. To do this, click "Choose an app," find Omnisend or Landbot.io, and select the appropriate trigger to start the scenario.

Add the Omnisend Node
Select the Omnisend node from the app selection panel on the right.

Omnisend
Configure the Omnisend
Click on the Omnisend node to configure it. You can modify the Omnisend URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Landbot.io Node
Next, click the plus (+) icon on the Omnisend node, select Landbot.io from the list of available apps, and choose the action you need from the list of nodes within Landbot.io.

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Authenticate Landbot.io
Now, click the Landbot.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Landbot.io settings. Authentication allows you to use Landbot.io through Latenode.
Configure the Omnisend and Landbot.io Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Omnisend and Landbot.io Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Landbot.io
Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Omnisend, Landbot.io, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Omnisend and Landbot.io integration works as expected. Depending on your setup, data should flow between Omnisend and Landbot.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Omnisend and Landbot.io
Shopify + Landbot.io + Omnisend: When a new abandoned cart is detected in Shopify, the customer's email is retrieved. Then Landbot.io updates the customer data, and Omnisend sends a tailored email campaign.
Landbot.io + Google Sheets + Omnisend: When a Landbot.io event is triggered, the data is added to a Google Sheet. Then, Omnisend sends a personalized email sequence based on quiz results.
Omnisend and Landbot.io integration alternatives
About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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About Landbot.io
Use Landbot.io in Latenode to build no-code chatbots, then connect them to your wider automation. Capture leads, qualify prospects, or provide instant support and trigger follow-up actions directly in your CRM, databases, or marketing tools. Latenode handles complex logic, scaling, and integrations without per-step fees.
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See how Latenode works
FAQ Omnisend and Landbot.io
How can I connect my Omnisend account to Landbot.io using Latenode?
To connect your Omnisend account to Landbot.io on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Omnisend and click on "Connect".
- Authenticate your Omnisend and Landbot.io accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically add Landbot.io leads to Omnisend?
Yes, you can! Latenode allows automatic contact creation in Omnisend from Landbot.io submissions. Enrich leads with AI, use custom JavaScript logic, and scale your automations with ease.
What types of tasks can I perform by integrating Omnisend with Landbot.io?
Integrating Omnisend with Landbot.io allows you to perform various tasks, including:
- Add new Landbot.io chatbot users as contacts in Omnisend.
- Trigger Omnisend email sequences based on Landbot.io conversation events.
- Update contact properties in Omnisend using data collected via Landbot.io.
- Segment Omnisend contacts based on their interactions within Landbot.io.
- Send personalized Omnisend messages triggered by specific Landbot.io chatbot flows.
How does Latenode handle Omnisend contact synchronization?
Latenode offers real-time data synchronization between Omnisend and Landbot.io. Customize syncs using visual nodes, code, and AI for robust control.
Are there any limitations to the Omnisend and Landbot.io integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex Landbot.io flows with multiple branches may require advanced workflow configuration.
- Real-time data synchronization is subject to API rate limits of both Omnisend and Landbot.io.
- Certain advanced Omnisend features might require custom JavaScript code within Latenode.