How to connect Omnisend and Odoo
Create a New Scenario to Connect Omnisend and Odoo
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Omnisend, triggered by another scenario, or executed manually (for testing purposes). In most cases, Omnisend or Odoo will be your first step. To do this, click "Choose an app," find Omnisend or Odoo, and select the appropriate trigger to start the scenario.

Add the Omnisend Node
Select the Omnisend node from the app selection panel on the right.

Omnisend
Configure the Omnisend
Click on the Omnisend node to configure it. You can modify the Omnisend URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Odoo Node
Next, click the plus (+) icon on the Omnisend node, select Odoo from the list of available apps, and choose the action you need from the list of nodes within Odoo.

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Authenticate Odoo
Now, click the Odoo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Odoo settings. Authentication allows you to use Odoo through Latenode.
Configure the Omnisend and Odoo Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Omnisend and Odoo Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Odoo
Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Omnisend, Odoo, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Omnisend and Odoo integration works as expected. Depending on your setup, data should flow between Omnisend and Odoo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Omnisend and Odoo
Omnisend + Odoo + Slack: When a new subscriber is added in Omnisend, a new contact is created in Odoo, and a welcome message is sent to a designated Slack channel.
Odoo + Omnisend + Google Sheets: When a contact is updated in Odoo, the corresponding contact in Omnisend is updated, and the order data is updated in a Google Sheet.
Omnisend and Odoo integration alternatives
About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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About Odoo
Automate Odoo tasks like creating invoices or updating inventory based on triggers from other apps. Latenode lets you connect Odoo to your workflows without code, adding logic and routing data as needed. Integrate Odoo with marketing tools, payment gateways, or CRMs for streamlined processes using Latenode's visual, scalable platform.
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See how Latenode works
FAQ Omnisend and Odoo
How can I connect my Omnisend account to Odoo using Latenode?
To connect your Omnisend account to Odoo on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Omnisend and click on "Connect".
- Authenticate your Omnisend and Odoo accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I sync new Odoo contacts to Omnisend?
Yes, with Latenode, automatically sync new Odoo contacts to Omnisend for targeted campaigns. Leverage no-code blocks or JavaScript for custom data transformations and enhanced segmentation.
What types of tasks can I perform by integrating Omnisend with Odoo?
Integrating Omnisend with Odoo allows you to perform various tasks, including:
- Automatically adding new Odoo customers to Omnisend contact lists.
- Triggering Omnisend email sequences based on Odoo sales orders.
- Updating Odoo customer records with Omnisend engagement data.
- Sending SMS updates via Omnisend for Odoo order fulfillment status.
- Creating personalized product recommendations in Omnisend using Odoo data.
How secure is my Omnisend data when using Latenode integrations?
Latenode employs industry-standard encryption and security protocols to protect your data during Omnisend and Odoo integration workflows.
Are there any limitations to the Omnisend and Odoo integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript knowledge.
- Rate limits of Omnisend and Odoo APIs still apply.
- Real-time synchronization depends on the polling interval configured.