How to connect Ontraport and Instagram for Business
Create a New Scenario to Connect Ontraport and Instagram for Business
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Ontraport, triggered by another scenario, or executed manually (for testing purposes). In most cases, Ontraport or Instagram for Business will be your first step. To do this, click "Choose an app," find Ontraport or Instagram for Business, and select the appropriate trigger to start the scenario.

Add the Ontraport Node
Select the Ontraport node from the app selection panel on the right.


Ontraport

Configure the Ontraport
Click on the Ontraport node to configure it. You can modify the Ontraport URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Instagram for Business Node
Next, click the plus (+) icon on the Ontraport node, select Instagram for Business from the list of available apps, and choose the action you need from the list of nodes within Instagram for Business.


Ontraport
⚙
Instagram for Business

Authenticate Instagram for Business
Now, click the Instagram for Business node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instagram for Business settings. Authentication allows you to use Instagram for Business through Latenode.
Configure the Ontraport and Instagram for Business Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Ontraport and Instagram for Business Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Instagram for Business
Trigger on Webhook
⚙

Ontraport
⚙
⚙
Iterator
⚙
Webhook response

Save and Activate the Scenario
After configuring Ontraport, Instagram for Business, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Ontraport and Instagram for Business integration works as expected. Depending on your setup, data should flow between Ontraport and Instagram for Business (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Ontraport and Instagram for Business
Ontraport + Instagram for Business + Slack: When a new contact is added to Ontraport, the automation searches for their Instagram profile and, if found, sends a notification to a designated Slack channel to alert the sales team.
Instagram for Business + Ontraport + Google Sheets: When a new media is posted on Instagram, the automation captures user insights, creates or updates a contact in Ontraport, and then logs the details of the post and user into a Google Sheet.
Ontraport and Instagram for Business integration alternatives

About Ontraport
Use Ontraport with Latenode to automate marketing and sales tasks. Sync contacts, trigger campaigns, and update customer data based on actions in other apps. Build complex workflows visually, adding custom logic with JavaScript or AI for personalized experiences. Scale marketing automation affordably, paying only for execution time.
Related categories
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
Related categories
See how Latenode works
FAQ Ontraport and Instagram for Business
How can I connect my Ontraport account to Instagram for Business using Latenode?
To connect your Ontraport account to Instagram for Business on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Ontraport and click on "Connect".
- Authenticate your Ontraport and Instagram for Business accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automate lead capture from Instagram ads to Ontraport?
Yes, you can! Latenode's visual editor makes it easy to map data from Instagram for Business lead ads directly into Ontraport, automating lead nurturing and improving conversion rates.
What types of tasks can I perform by integrating Ontraport with Instagram for Business?
Integrating Ontraport with Instagram for Business allows you to perform various tasks, including:
- Adding new Instagram leads automatically to Ontraport contacts.
- Triggering Ontraport email sequences based on Instagram ad engagement.
- Updating Ontraport contact records with Instagram profile information.
- Creating personalized Instagram ad campaigns from Ontraport data.
- Sending Ontraport campaign performance data to Instagram for reporting.
How easily can I filter Ontraport contacts before targeting them on Instagram?
Latenode provides advanced filtering options, enabling precise targeting based on any Ontraport contact data, boosting ad relevance and ROI.
Are there any limitations to the Ontraport and Instagram for Business integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Instagram for Business API may affect high-volume workflows.
- Custom field mapping in Ontraport requires familiarity with field names and data types.
- Advanced Instagram features may require custom API calls using Latenode's JavaScript node.