How to connect OpenPhone and Facebook Lead Ads
Create a New Scenario to Connect OpenPhone and Facebook Lead Ads
In the workspace, click the βCreate New Scenarioβ button.

Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a OpenPhone, triggered by another scenario, or executed manually (for testing purposes). In most cases, OpenPhone or Facebook Lead Ads will be your first step. To do this, click "Choose an app," find OpenPhone or Facebook Lead Ads, and select the appropriate trigger to start the scenario.

Add the OpenPhone Node
Select the OpenPhone node from the app selection panel on the right.

OpenPhone
Configure the OpenPhone
Click on the OpenPhone node to configure it. You can modify the OpenPhone URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Lead Ads Node
Next, click the plus (+) icon on the OpenPhone node, select Facebook Lead Ads from the list of available apps, and choose the action you need from the list of nodes within Facebook Lead Ads.

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Authenticate Facebook Lead Ads
Now, click the Facebook Lead Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Lead Ads settings. Authentication allows you to use Facebook Lead Ads through Latenode.
Configure the OpenPhone and Facebook Lead Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the OpenPhone and Facebook Lead Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donβt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Facebook Lead Ads
Trigger on Webhook
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OpenPhone
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring OpenPhone, Facebook Lead Ads, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the OpenPhone and Facebook Lead Ads integration works as expected. Depending on your setup, data should flow between OpenPhone and Facebook Lead Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect OpenPhone and Facebook Lead Ads
Facebook Lead Ads + Slack + OpenPhone: When a new lead is submitted in Facebook Lead Ads, a notification is sent to a designated Slack channel. Simultaneously, the lead's contact information is added to OpenPhone.
Facebook Lead Ads + Google Sheets + OpenPhone: When a new lead is captured via Facebook Lead Ads, the lead details are added as a new row in a Google Sheet. Then, OpenPhone sends a text message to the newly captured lead.
OpenPhone and Facebook Lead Ads integration alternatives
About OpenPhone
Use OpenPhone in Latenode to automate SMS and call workflows. Log activities, trigger actions based on call outcomes, and sync data to CRMs. By using Latenode, you orchestrate OpenPhone within complex workflows, adding logic and integrations not available in OpenPhone alone. Scale customer communication using no-code tools and AI.
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About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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See how Latenode works
FAQ OpenPhone and Facebook Lead Ads
How can I connect my OpenPhone account to Facebook Lead Ads using Latenode?
To connect your OpenPhone account to Facebook Lead Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select OpenPhone and click on "Connect".
- Authenticate your OpenPhone and Facebook Lead Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically call new leads collected from Facebook?
Yes, you can! Latenode allows instant calls via OpenPhone when new Facebook leads appear. Streamline follow-ups and boost conversion with automated outreach.
What types of tasks can I perform by integrating OpenPhone with Facebook Lead Ads?
Integrating OpenPhone with Facebook Lead Ads allows you to perform various tasks, including:
- Automatically adding new Facebook leads as contacts in OpenPhone.
- Sending personalized SMS messages to new leads via OpenPhone.
- Creating OpenPhone tasks for team members based on lead form submissions.
- Logging OpenPhone calls as notes within the Facebook lead details.
- Triggering automated email sequences based on lead data via other integrations.
Can I filter leads before sending SMS messages via OpenPhone?
Yes, Latenode lets you filter Facebook leads using advanced logic and AI, ensuring only qualified leads receive OpenPhone SMS messages.
Are there any limitations to the OpenPhone and Facebook Lead Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time updates depend on the Facebook Lead Ads API's polling frequency.
- Complex data transformations may require JavaScript knowledge.
- Message sending limits are subject to OpenPhone's fair usage policy.