Ortto and Gender API Integration

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Enrich Ortto profiles by inferring gender from names using Gender API. Latenode's visual editor simplifies this connection, while JavaScript nodes enable custom logic for handling ambiguous names and maximizing data accuracy β€” all at a lower cost.

Swap Apps

Ortto

Gender API

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Ortto and Gender API

Create a New Scenario to Connect Ortto and Gender API

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Ortto, triggered by another scenario, or executed manually (for testing purposes). In most cases, Ortto or Gender API will be your first step. To do this, click "Choose an app," find Ortto or Gender API, and select the appropriate trigger to start the scenario.

Add the Ortto Node

Select the Ortto node from the app selection panel on the right.

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Ortto

Configure the Ortto

Click on the Ortto node to configure it. You can modify the Ortto URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Ortto

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Run node once

Add the Gender API Node

Next, click the plus (+) icon on the Ortto node, select Gender API from the list of available apps, and choose the action you need from the list of nodes within Gender API.

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Gender API

Authenticate Gender API

Now, click the Gender API node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Gender API settings. Authentication allows you to use Gender API through Latenode.

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Gender API

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Connect Gender API

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Run node once

Configure the Ortto and Gender API Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Gender API Oauth 2.0

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The action ID

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Run node once

Set Up the Ortto and Gender API Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Ortto, Gender API, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Ortto and Gender API integration works as expected. Depending on your setup, data should flow between Ortto and Gender API (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Ortto and Gender API

Ortto + Gender API + Google Sheets: When a new contact is created or updated in Ortto, their gender is determined using the Gender API based on their name. This gender information, along with other contact details, is then added as a new row to a Google Sheet for record-keeping and analysis.

Ortto + Gender API + Slack: Monitors new activity events within Ortto. For each event, it retrieves gender data based on a person's name using the Gender API. If a discrepancy arises between expected demographics and the determined gender, a notification is sent to a designated Slack channel, alerting the data team to potential inaccuracies.

Ortto and Gender API integration alternatives

About Ortto

Use Ortto in Latenode to automate personalized marketing campaigns. Trigger emails, SMS, or push notifications based on real-time data from any source. Segment users and update profiles dynamically within Latenode workflows, responding instantly to behavior. Improve engagement by connecting Ortto's segmentation to your Latenode data pipelines.

About Gender API

Use Gender API in Latenode to automatically determine gender from names, cleaning and enriching contact data. Build flows that personalize comms or segment users based on inferred gender. Streamline data hygiene and customer profiling with automated gender detection, cutting manual data entry in Latenode workflows.

See how Latenode works

FAQ Ortto and Gender API

How can I connect my Ortto account to Gender API using Latenode?

To connect your Ortto account to Gender API on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Ortto and click on "Connect".
  • Authenticate your Ortto and Gender API accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I enrich Ortto profiles with gender data?

Yes, you can! Latenode allows seamless data enrichment, updating Ortto profiles with gender information from Gender API. Enhance personalization and segmentation effortlessly.

What types of tasks can I perform by integrating Ortto with Gender API?

Integrating Ortto with Gender API allows you to perform various tasks, including:

  • Automatically identifying the gender of new Ortto leads.
  • Personalizing email marketing campaigns based on gender.
  • Segmenting Ortto contacts by gender for targeted outreach.
  • Improving the accuracy of Ortto's demographic data.
  • Triggering custom actions in Ortto based on inferred gender.

Can I use JavaScript to transform data between Ortto and Gender API?

Yes! Latenode allows custom JavaScript code, enabling advanced data transformations between Ortto and Gender API for unique workflows.

Are there any limitations to the Ortto and Gender API integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Gender API has usage limits based on your subscription.
  • Data transfer speeds depend on the API's response times.
  • Inferred gender may not always be 100% accurate.

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