How to connect Ortto and WhatsApp Business Cloud
Create a New Scenario to Connect Ortto and WhatsApp Business Cloud
In the workspace, click the βCreate New Scenarioβ button.

Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Ortto, triggered by another scenario, or executed manually (for testing purposes). In most cases, Ortto or WhatsApp Business Cloud will be your first step. To do this, click "Choose an app," find Ortto or WhatsApp Business Cloud, and select the appropriate trigger to start the scenario.

Add the Ortto Node
Select the Ortto node from the app selection panel on the right.

Ortto
Add the WhatsApp Business Cloud Node
Next, click the plus (+) icon on the Ortto node, select WhatsApp Business Cloud from the list of available apps, and choose the action you need from the list of nodes within WhatsApp Business Cloud.

Ortto
β

WhatsApp Business Cloud

Authenticate WhatsApp Business Cloud
Now, click the WhatsApp Business Cloud node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WhatsApp Business Cloud settings. Authentication allows you to use WhatsApp Business Cloud through Latenode.
Configure the Ortto and WhatsApp Business Cloud Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Ortto and WhatsApp Business Cloud Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donβt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
β
AI Anthropic Claude 3
β

WhatsApp Business Cloud
Trigger on Webhook
β
Ortto
β
β
Iterator
β
Webhook response

Save and Activate the Scenario
After configuring Ortto, WhatsApp Business Cloud, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Ortto and WhatsApp Business Cloud integration works as expected. Depending on your setup, data should flow between Ortto and WhatsApp Business Cloud (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Ortto and WhatsApp Business Cloud
Shopify + Ortto + WhatsApp Business Cloud: When a customer abandons their cart in Shopify, their information is used to personalize a WhatsApp message via Ortto, reminding them about their unpurchased items and potentially offering a discount.
Ortto + WhatsApp Business Cloud + Facebook Ads: When a person is tagged in Ortto based on segmentation, their contact details are sent to WhatsApp Business Cloud. WhatsApp delivers a message and then sends updated contact information to Facebook Ads for retargeting, improving ad relevance and reach.
Ortto and WhatsApp Business Cloud integration alternatives
About Ortto
Use Ortto in Latenode to automate personalized marketing campaigns. Trigger emails, SMS, or push notifications based on real-time data from any source. Segment users and update profiles dynamically within Latenode workflows, responding instantly to behavior. Improve engagement by connecting Ortto's segmentation to your Latenode data pipelines.
Related categories

About WhatsApp Business Cloud
Use WhatsApp Business Cloud in Latenode for automated messaging workflows. Send personalized updates, order confirmations, or support replies. Integrate it with your CRM, e-commerce platform, or database. Automate routing and customize messages with Latenode's visual editor and JavaScript support for flexible, scalable communication.
Related categories
See how Latenode works
FAQ Ortto and WhatsApp Business Cloud
How can I connect my Ortto account to WhatsApp Business Cloud using Latenode?
To connect your Ortto account to WhatsApp Business Cloud on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Ortto and click on "Connect".
- Authenticate your Ortto and WhatsApp Business Cloud accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I send Ortto segment updates to WhatsApp?
Yes, easily! Latenode lets you trigger WhatsApp messages based on Ortto segment changes, keeping contacts informed and engaged using personalized communication at scale.
What types of tasks can I perform by integrating Ortto with WhatsApp Business Cloud?
Integrating Ortto with WhatsApp Business Cloud allows you to perform various tasks, including:
- Send personalized WhatsApp messages based on Ortto contact properties.
- Create or update Ortto contacts from new WhatsApp Business Cloud messages.
- Send transactional WhatsApp messages triggered by Ortto events.
- Update Ortto custom fields based on WhatsApp engagement.
- Manage WhatsApp opt-ins/opt-outs from Ortto segments.
Can I use JavaScript code to transform Ortto data?
Yes! Latenode offers full JavaScript support, allowing you to manipulate Ortto data before sending it via WhatsApp.
Are there any limitations to the Ortto and WhatsApp Business Cloud integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Message delivery is subject to WhatsApp Business Cloud's policies and limitations.
- Complex data transformations might require advanced JavaScript knowledge.
- High-volume messaging may incur additional WhatsApp Business Cloud charges.