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Automatically send leads found by Outscraper to Facebook Conversions for optimized ad targeting and attribution. Latenode’s visual editor and affordable execution time pricing make this powerful marketing automation accessible to any team.
Swap Apps
Outscraper
Facebook Conversions
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Without restriction
Create a New Scenario to Connect Outscraper and Facebook Conversions
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Outscraper, triggered by another scenario, or executed manually (for testing purposes). In most cases, Outscraper or Facebook Conversions will be your first step. To do this, click "Choose an app," find Outscraper or Facebook Conversions, and select the appropriate trigger to start the scenario.
Add the Outscraper Node
Select the Outscraper node from the app selection panel on the right.
Outscraper
Configure the Outscraper
Click on the Outscraper node to configure it. You can modify the Outscraper URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Conversions Node
Next, click the plus (+) icon on the Outscraper node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.
Outscraper
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Facebook Conversions
Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Outscraper and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Outscraper and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Facebook Conversions
Trigger on Webhook
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Outscraper
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Outscraper, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Outscraper and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Outscraper and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Outscraper + Facebook Conversions + Google Sheets: When a new task finishes in Outscraper, the resulting lead data is used to update Facebook conversions. The lead information and conversion results are then logged in a Google Sheet for tracking and analysis.
Facebook Conversions + Outscraper + Slack: When Facebook conversion events drop below a certain threshold (this needs to be determined and handled with custom code), trigger Outscraper to search for competitor data. Send a Slack alert with the Outscraper results to notify the marketing team.
About Outscraper
Need to scrape web data at scale? Integrate Outscraper into Latenode to automate data extraction workflows. Get structured data from search engines, social media, and e-commerce sites without complex coding. Combine with Latenode's no-code tools, JS scripts, and webhooks for custom data pipelines that adapt to any business need.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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How can I connect my Outscraper account to Facebook Conversions using Latenode?
To connect your Outscraper account to Facebook Conversions on Latenode, follow these steps:
Can I track leads from Outscraper in Facebook Conversions?
Yes, easily! Latenode lets you automate sending Outscraper leads to Facebook Conversions. Improve ad targeting and ROI by connecting lead data with marketing campaigns.
What types of tasks can I perform by integrating Outscraper with Facebook Conversions?
Integrating Outscraper with Facebook Conversions allows you to perform various tasks, including:
How does Latenode handle data transformation between Outscraper and Facebook?
Latenode's visual editor and JavaScript blocks allow flexible data mapping and transformations, ensuring seamless compatibility between Outscraper and Facebook.
Are there any limitations to the Outscraper and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: