How to connect Paperform and Close CRM
Create a New Scenario to Connect Paperform and Close CRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Paperform, triggered by another scenario, or executed manually (for testing purposes). In most cases, Paperform or Close CRM will be your first step. To do this, click "Choose an app," find Paperform or Close CRM, and select the appropriate trigger to start the scenario.

Add the Paperform Node
Select the Paperform node from the app selection panel on the right.


Paperform

Configure the Paperform
Click on the Paperform node to configure it. You can modify the Paperform URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Close CRM Node
Next, click the plus (+) icon on the Paperform node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.


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Authenticate Close CRM
Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.
Configure the Paperform and Close CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Paperform and Close CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Close CRM
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Paperform, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Paperform and Close CRM integration works as expected. Depending on your setup, data should flow between Paperform and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Paperform and Close CRM
Paperform + Close CRM + Slack: When a new form submission is received in Paperform, a new lead is created in Close CRM. A message is then sent to a Slack channel to notify the sales team of the new lead.
Close CRM + Paperform + Google Sheets: When a lead status changes in Close CRM, the lead data is used to pre-fill a Paperform. The Paperform submission data is then added as a new row in Google Sheets.
Paperform and Close CRM integration alternatives

About Paperform
Automate form data handling with Paperform and Latenode. Collect responses and trigger follow-up actions: add leads to your CRM, create tasks in project management tools, or generate personalized documents. Latenode lets you process Paperform submissions with flexible logic, AI, and direct API integrations to scale your workflows without code.
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About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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See how Latenode works
FAQ Paperform and Close CRM
How can I connect my Paperform account to Close CRM using Latenode?
To connect your Paperform account to Close CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Paperform and click on "Connect".
- Authenticate your Paperform and Close CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Close CRM leads from Paperform submissions?
Yes, you can! Latenode enables instant lead creation. Automatically transfer submission data to Close CRM, saving time and improving your sales pipeline.
What types of tasks can I perform by integrating Paperform with Close CRM?
Integrating Paperform with Close CRM allows you to perform various tasks, including:
- Create new Close CRM leads from new Paperform submissions.
- Update Close CRM contact information based on Paperform responses.
- Send personalized email sequences via Close CRM upon form submission.
- Trigger Close CRM tasks when specific Paperform conditions are met.
- Log Paperform submission data as activity in Close CRM.
How can I filter Paperform submissions before sending them to Close CRM?
Use Latenode's no-code filters or JavaScript blocks to process data. Send only qualified leads to Close CRM based on your criteria.
Are there any limitations to the Paperform and Close CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex conditional logic may require JavaScript coding for advanced scenarios.
- File attachments from Paperform have size limits when transferred to Close CRM.
- Real-time updates depend on the API limits of both Paperform and Close CRM.