How to connect Pipefy and Firecrawl
Create a New Scenario to Connect Pipefy and Firecrawl
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Pipefy, triggered by another scenario, or executed manually (for testing purposes). In most cases, Pipefy or Firecrawl will be your first step. To do this, click "Choose an app," find Pipefy or Firecrawl, and select the appropriate trigger to start the scenario.

Add the Pipefy Node
Select the Pipefy node from the app selection panel on the right.


Pipefy

Add the Firecrawl Node
Next, click the plus (+) icon on the Pipefy node, select Firecrawl from the list of available apps, and choose the action you need from the list of nodes within Firecrawl.


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Firecrawl

Authenticate Firecrawl
Now, click the Firecrawl node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Firecrawl settings. Authentication allows you to use Firecrawl through Latenode.
Configure the Pipefy and Firecrawl Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Pipefy and Firecrawl Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Firecrawl
Trigger on Webhook
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Pipefy
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Pipefy, Firecrawl, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Pipefy and Firecrawl integration works as expected. Depending on your setup, data should flow between Pipefy and Firecrawl (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Pipefy and Firecrawl
Firecrawl + Pipefy + Slack: When Firecrawl detects a new competitor mention by scraping a website, a task is created in Pipefy to address the mention. The marketing team is then notified in Slack via a channel message.
Firecrawl + Google Sheets + Pipefy: When a keyword ranking drops below a specified threshold after Firecrawl searches a website, the ranking data is logged in Google Sheets and a task is created in Pipefy to investigate the drop.
Pipefy and Firecrawl integration alternatives

About Pipefy
Orchestrate Pipefy process management inside Latenode for end-to-end automation. Trigger flows on card changes, create new cards from external data, and sync Pipefy data with other apps. Bypass manual updates and build complex workflows using visual tools, code, or AI — without step limits or vendor lock-in.
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About Firecrawl
Use Firecrawl in Latenode to extract structured data from websites at scale. Monitor product prices, track competitors, or collect research data automatically. Unlike standalone scrapers, Latenode lets you integrate scraped data into complex workflows with custom logic and direct API connections, all without code.
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See how Latenode works
FAQ Pipefy and Firecrawl
How can I connect my Pipefy account to Firecrawl using Latenode?
To connect your Pipefy account to Firecrawl on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Pipefy and click on "Connect".
- Authenticate your Pipefy and Firecrawl accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I update Pipefy cards with Firecrawl SEO data?
Yes, you can! With Latenode, automate updates to Pipefy cards using Firecrawl's SEO insights. Improve your project management with data-driven decisions and enhanced visibility, effortlessly.
What types of tasks can I perform by integrating Pipefy with Firecrawl?
Integrating Pipefy with Firecrawl allows you to perform various tasks, including:
- Automatically create Pipefy cards for new Firecrawl site audits.
- Update Pipefy cards when Firecrawl detects critical SEO errors.
- Trigger SEO tasks in Firecrawl based on Pipefy card status changes.
- Generate reports from Firecrawl data and post them to Pipefy.
- Monitor website ranking changes and notify the relevant Pipefy team.
How easily can I handle complex data transformations with Pipefy in Latenode?
Latenode simplifies data transformations with no-code blocks and custom JavaScript functions, enabling seamless data handling for advanced Pipefy automations.
Are there any limitations to the Pipefy and Firecrawl integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- API rate limits on Pipefy and Firecrawl may affect high-volume workflows.
- Complex custom fields in Pipefy might require custom JavaScript for full integration.
- Real-time data synchronization depends on the update frequency of both platforms.