How to connect Pipefy and Ortto
Create a New Scenario to Connect Pipefy and Ortto
In the workspace, click the βCreate New Scenarioβ button.

Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Pipefy, triggered by another scenario, or executed manually (for testing purposes). In most cases, Pipefy or Ortto will be your first step. To do this, click "Choose an app," find Pipefy or Ortto, and select the appropriate trigger to start the scenario.

Add the Pipefy Node
Select the Pipefy node from the app selection panel on the right.


Pipefy

Add the Ortto Node
Next, click the plus (+) icon on the Pipefy node, select Ortto from the list of available apps, and choose the action you need from the list of nodes within Ortto.


Pipefy
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Ortto

Authenticate Ortto
Now, click the Ortto node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Ortto settings. Authentication allows you to use Ortto through Latenode.
Configure the Pipefy and Ortto Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Pipefy and Ortto Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donβt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Ortto
Trigger on Webhook
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Pipefy
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β
Iterator
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Webhook response

Save and Activate the Scenario
After configuring Pipefy, Ortto, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Pipefy and Ortto integration works as expected. Depending on your setup, data should flow between Pipefy and Ortto (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Pipefy and Ortto
Pipefy + Ortto + Slack: When a card reaches a specific stage in Pipefy, the automation updates the contact's lifecycle stage in Ortto. A notification is then sent to a designated Slack channel to inform the team.
Ortto + Pipefy + Google Sheets: When a new lead is captured in Ortto, a new card is created in Pipefy to track the lead's progress. The lead's information is also added to a Google Sheet for record-keeping and analysis.
Pipefy and Ortto integration alternatives

About Pipefy
Orchestrate Pipefy process management inside Latenode for end-to-end automation. Trigger flows on card changes, create new cards from external data, and sync Pipefy data with other apps. Bypass manual updates and build complex workflows using visual tools, code, or AI β without step limits or vendor lock-in.
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About Ortto
Use Ortto in Latenode to automate personalized marketing campaigns. Trigger emails, SMS, or push notifications based on real-time data from any source. Segment users and update profiles dynamically within Latenode workflows, responding instantly to behavior. Improve engagement by connecting Ortto's segmentation to your Latenode data pipelines.
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See how Latenode works
FAQ Pipefy and Ortto
How can I connect my Pipefy account to Ortto using Latenode?
To connect your Pipefy account to Ortto on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Pipefy and click on "Connect".
- Authenticate your Pipefy and Ortto accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Ortto contacts based on Pipefy card movements?
Yes, you can! Latenode's visual editor allows you to trigger Ortto updates directly from Pipefy events, keeping contact data current and ensuring personalized marketing.
What types of tasks can I perform by integrating Pipefy with Ortto?
Integrating Pipefy with Ortto allows you to perform various tasks, including:
- Create new Ortto contacts when a new card is added in Pipefy.
- Update existing Ortto contacts when a Pipefy card reaches a specific phase.
- Trigger personalized email campaigns in Ortto based on Pipefy card data.
- Segment Ortto audiences based on information stored in Pipefy cards.
- Send internal notifications when key Pipefy card updates occur.
Can I use JavaScript to transform Pipefy data before sending it to Ortto?
Yes! Latenode supports JavaScript code blocks, allowing for complex data transformations before updating Ortto profiles.
Are there any limitations to the Pipefy and Ortto integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Pipefy and Ortto APIs may affect high-volume workflows.
- Complex data transformations may require advanced JavaScript knowledge.
- Real-time synchronization depends on the polling interval configured in Latenode.