How to connect PostgreSQL and Instagram for Business
Create a New Scenario to Connect PostgreSQL and Instagram for Business
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a PostgreSQL, triggered by another scenario, or executed manually (for testing purposes). In most cases, PostgreSQL or Instagram for Business will be your first step. To do this, click "Choose an app," find PostgreSQL or Instagram for Business, and select the appropriate trigger to start the scenario.

Add the PostgreSQL Node
Select the PostgreSQL node from the app selection panel on the right.


PostgreSQL

Configure the PostgreSQL
Click on the PostgreSQL node to configure it. You can modify the PostgreSQL URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Instagram for Business Node
Next, click the plus (+) icon on the PostgreSQL node, select Instagram for Business from the list of available apps, and choose the action you need from the list of nodes within Instagram for Business.


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Authenticate Instagram for Business
Now, click the Instagram for Business node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instagram for Business settings. Authentication allows you to use Instagram for Business through Latenode.
Configure the PostgreSQL and Instagram for Business Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the PostgreSQL and Instagram for Business Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Instagram for Business
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring PostgreSQL, Instagram for Business, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the PostgreSQL and Instagram for Business integration works as expected. Depending on your setup, data should flow between PostgreSQL and Instagram for Business (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect PostgreSQL and Instagram for Business
Instagram for Business + PostgreSQL + Slack: Tracks new media posted on Instagram, stores the media insights in a PostgreSQL database, and sends a daily summary of these insights to a Slack channel.
Instagram for Business + PostgreSQL + Google Sheets: When a new media is posted, the number of likes and comments are saved to a PostgreSQL database. Then, aggregate reports are compiled automatically in Google Sheets, displaying performance over time.
PostgreSQL and Instagram for Business integration alternatives

About PostgreSQL
Use PostgreSQL in Latenode to automate database tasks. Build flows that react to database changes or use stored data to trigger actions in other apps. Automate reporting, data backups, or sync data across systems without code. Scale complex data workflows easily within Latenode's visual editor.
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About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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See how Latenode works
FAQ PostgreSQL and Instagram for Business
How can I connect my PostgreSQL account to Instagram for Business using Latenode?
To connect your PostgreSQL account to Instagram for Business on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select PostgreSQL and click on "Connect".
- Authenticate your PostgreSQL and Instagram for Business accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically post Instagram photos stored in PostgreSQL?
Yes, you can! Latenode's visual editor makes it easy to trigger Instagram posts from new PostgreSQL records, automating your content flow and saving valuable time.
What types of tasks can I perform by integrating PostgreSQL with Instagram for Business?
Integrating PostgreSQL with Instagram for Business allows you to perform various tasks, including:
- Schedule Instagram posts based on data stored in your PostgreSQL database.
- Track Instagram engagement metrics and store them in PostgreSQL for analysis.
- Automatically update PostgreSQL with new follower data from Instagram.
- Create custom reports combining PostgreSQL data and Instagram performance.
- Generate personalized Instagram content using data from your PostgreSQL database.
HowsecureisthePostgreSQLconnectiononLatenode?
Latenode employs industry-standard encryption and secure authentication to ensure your PostgreSQL data remains protected during the integration.
Are there any limitations to the PostgreSQL and Instagram for Business integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Instagram for Business API rate limits may affect high-volume data transfers.
- Complex data transformations may require JavaScript code within Latenode.
- Directly manipulating Instagram user data via PostgreSQL isn't supported.