Salesmate and Facebook Conversions Integration

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Connect Salesmate with Facebook Conversions to track ad performance based on real sales data. Latenode's visual editor and affordable pricing make optimizing ad spend easier and more scalable than ever, tying marketing directly to revenue using custom logic.

Swap Apps

Salesmate

Facebook Conversions

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Salesmate and Facebook Conversions

Create a New Scenario to Connect Salesmate and Facebook Conversions

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Salesmate, triggered by another scenario, or executed manually (for testing purposes). In most cases, Salesmate or Facebook Conversions will be your first step. To do this, click "Choose an app," find Salesmate or Facebook Conversions, and select the appropriate trigger to start the scenario.

Add the Salesmate Node

Select the Salesmate node from the app selection panel on the right.

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Salesmate

Configure the Salesmate

Click on the Salesmate node to configure it. You can modify the Salesmate URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Salesmate

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Run node once

Add the Facebook Conversions Node

Next, click the plus (+) icon on the Salesmate node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.

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Facebook Conversions

Authenticate Facebook Conversions

Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.

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Facebook Conversions

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Connect Facebook Conversions

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Run node once

Configure the Salesmate and Facebook Conversions Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Connect Facebook Conversions

Facebook Conversions Oauth 2.0

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Select an action *

Select

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The action ID

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Run node once

Set Up the Salesmate and Facebook Conversions Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Salesmate, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Salesmate and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Salesmate and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Salesmate and Facebook Conversions

Salesmate + Google Sheets + Facebook Conversions: When a new lead is created in Salesmate, their information is added to a Google Sheet. Subsequently, a Facebook Conversion event is triggered to track the lead's progress based on their Salesmate activity.

Facebook Conversions + Salesmate + Slack: When a Facebook Conversion event occurs, search for corresponding contact in Salesmate and update lead status, then post a message in a Slack channel to alert the sales team.

Salesmate and Facebook Conversions integration alternatives

About Salesmate

Automate Salesmate tasks within Latenode to streamline sales processes. Trigger actions like lead creation or deal updates based on events in other apps. Connect Salesmate to your marketing stack, enrich data, and manage follow-ups using visual workflows and custom logic, avoiding manual data entry. Scale your sales automation without code, paying only for execution time.

About Facebook Conversions

Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.

Salesmate + Facebook Conversions integration

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FAQ Salesmate and Facebook Conversions

How can I connect my Salesmate account to Facebook Conversions using Latenode?

To connect your Salesmate account to Facebook Conversions on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Salesmate and click on "Connect".
  • Authenticate your Salesmate and Facebook Conversions accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I track leads from Salesmate in Facebook Conversions?

Yes, with Latenode! Automatically send Salesmate lead data to Facebook Conversions to optimize ad campaigns. Leverage no-code blocks, JavaScript functions, and AI for advanced customization.

What types of tasks can I perform by integrating Salesmate with Facebook Conversions?

Integrating Salesmate with Facebook Conversions allows you to perform various tasks, including:

  • Automatically creating Facebook Conversions leads from new Salesmate contacts.
  • Updating Facebook Conversions custom audiences based on Salesmate deal stages.
  • Tracking the ROI of Facebook ad campaigns within Salesmate reports.
  • Sending custom conversion events to Facebook based on Salesmate activity.
  • Triggering personalized Facebook ads based on Salesmate contact properties.

What Salesmate data can Latenode access and use?

Latenode accesses contacts, deals, activities, and custom fields. This allows for highly personalized automation within your workflows.

Are there any limitations to the Salesmate and Facebook Conversions integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data from Salesmate may not be retroactively synced to Facebook Conversions.
  • Complex Salesmate custom field types might require JavaScript for accurate data mapping.
  • Rate limits on the Facebook Conversions API can impact the speed of data transfer.

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