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Orchestrate email campaigns across Sendgrid and Omnisend based on user behavior. Latenode’s visual editor simplifies complex logic, while affordable execution-based pricing makes scaling these personalized experiences far more cost-effective than other platforms.
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Create a New Scenario to Connect Sendgrid and Omnisend
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Sendgrid, triggered by another scenario, or executed manually (for testing purposes). In most cases, Sendgrid or Omnisend will be your first step. To do this, click "Choose an app," find Sendgrid or Omnisend, and select the appropriate trigger to start the scenario.
Add the Sendgrid Node
Select the Sendgrid node from the app selection panel on the right.
Sendgrid
Configure the Sendgrid
Click on the Sendgrid node to configure it. You can modify the Sendgrid URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Omnisend Node
Next, click the plus (+) icon on the Sendgrid node, select Omnisend from the list of available apps, and choose the action you need from the list of nodes within Omnisend.
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Omnisend
Authenticate Omnisend
Now, click the Omnisend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Omnisend settings. Authentication allows you to use Omnisend through Latenode.
Configure the Sendgrid and Omnisend Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Sendgrid and Omnisend Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Omnisend
Trigger on Webhook
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Sendgrid
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Sendgrid, Omnisend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Sendgrid and Omnisend integration works as expected. Depending on your setup, data should flow between Sendgrid and Omnisend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Sendgrid + Omnisend + HubSpot: When a new contact is created in Sendgrid or Omnisend, the contact details are automatically added or updated in HubSpot, ensuring unified marketing data across platforms.
Omnisend + Sendgrid + Slack: Monitor email campaign performance from both Omnisend and Sendgrid. Get notified in a Slack channel when a customer event occurs, providing the marketing team with real-time updates.
About Sendgrid
Use Sendgrid in Latenode to automate email sending within larger workflows. Trigger emails based on events in other apps, personalize content with data transformations, and track results. Latenode simplifies complex email automations without code and scales affordably, letting you focus on strategy, not limits.
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About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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How can I connect my Sendgrid account to Omnisend using Latenode?
To connect your Sendgrid account to Omnisend on Latenode, follow these steps:
Can I sync new Sendgrid contacts to Omnisend lists?
Yes, you can! Latenode allows seamless contact synchronization, automatically adding new Sendgrid contacts to your specified Omnisend lists. Leverage no-code blocks and JavaScript for advanced filtering.
What types of tasks can I perform by integrating Sendgrid with Omnisend?
Integrating Sendgrid with Omnisend allows you to perform various tasks, including:
What Sendgrid events can trigger workflows on Latenode?
You can trigger workflows based on events like email sent, delivered, opened, clicked, bounced, dropped, and unsubscribed events.
Are there any limitations to the Sendgrid and Omnisend integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: