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Automatically update Pipedrive deals based on Sendgrid email engagement. Latenode’s visual editor and flexible JavaScript blocks enable custom logic for precise sales pipeline automation, while saving costs with execution-based pricing.
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Create a New Scenario to Connect Sendgrid and Pipedrive
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Sendgrid, triggered by another scenario, or executed manually (for testing purposes). In most cases, Sendgrid or Pipedrive will be your first step. To do this, click "Choose an app," find Sendgrid or Pipedrive, and select the appropriate trigger to start the scenario.
Add the Sendgrid Node
Select the Sendgrid node from the app selection panel on the right.
Sendgrid
Configure the Sendgrid
Click on the Sendgrid node to configure it. You can modify the Sendgrid URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Pipedrive Node
Next, click the plus (+) icon on the Sendgrid node, select Pipedrive from the list of available apps, and choose the action you need from the list of nodes within Pipedrive.
Sendgrid
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Pipedrive
Authenticate Pipedrive
Now, click the Pipedrive node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Pipedrive settings. Authentication allows you to use Pipedrive through Latenode.
Configure the Sendgrid and Pipedrive Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Sendgrid and Pipedrive Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Pipedrive
Trigger on Webhook
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Sendgrid
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Sendgrid, Pipedrive, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Sendgrid and Pipedrive integration works as expected. Depending on your setup, data should flow between Sendgrid and Pipedrive (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Sendgrid + Pipedrive + Slack: When a new lead is added in Pipedrive, triggered via Sendgrid form submission, a notification is sent to a Slack channel to alert the sales team.
Pipedrive + Calendly + Sendgrid: When a deal reaches a specified stage in Pipedrive, trigger sending a Calendly scheduling link to the client using Sendgrid.
About Sendgrid
Use Sendgrid in Latenode to automate email sending within larger workflows. Trigger emails based on events in other apps, personalize content with data transformations, and track results. Latenode simplifies complex email automations without code and scales affordably, letting you focus on strategy, not limits.
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About Pipedrive
Sync Pipedrive with Latenode to automate sales workflows. Update deals, create activities, or trigger personalized emails based on deal stages. Use Latenode's visual editor and JavaScript node to build custom lead qualification and routing logic. Scale your sales automation without complex code or per-step pricing limits.
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How can I connect my Sendgrid account to Pipedrive using Latenode?
To connect your Sendgrid account to Pipedrive on Latenode, follow these steps:
Can I automatically update Pipedrive when emails bounce?
Yes, Latenode allows this. Automatically update Pipedrive deals or contacts based on Sendgrid bounce events. Ensure your CRM data is always accurate, improving sales efficiency.
What types of tasks can I perform by integrating Sendgrid with Pipedrive?
Integrating Sendgrid with Pipedrive allows you to perform various tasks, including:
Can I use JavaScript code with my Sendgrid Pipedrive integration?
Yes, Latenode supports custom JavaScript code, allowing you to manipulate data and build complex integrations beyond simple no-code blocks.
Are there any limitations to the Sendgrid and Pipedrive integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: