SendPulse and Google Business Profile Integration

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Automatically update your Google Business Profile with promotions announced via SendPulse. Latenode’s visual editor simplifies the connection, while JavaScript nodes enable complex logic for truly customized, automated marketing. Scale affordably by paying only for execution time.

SendPulse + Google Business Profile integration

Connect SendPulse and Google Business Profile in minutes with Latenode.

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Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect SendPulse and Google Business Profile

Create a New Scenario to Connect SendPulse and Google Business Profile

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a SendPulse, triggered by another scenario, or executed manually (for testing purposes). In most cases, SendPulse or Google Business Profile will be your first step. To do this, click "Choose an app," find SendPulse or Google Business Profile, and select the appropriate trigger to start the scenario.

Add the SendPulse Node

Select the SendPulse node from the app selection panel on the right.

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SendPulse

Configure the SendPulse

Click on the SendPulse node to configure it. You can modify the SendPulse URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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SendPulse

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Connect SendPulse

Sign In

Run node once

Add the Google Business Profile Node

Next, click the plus (+) icon on the SendPulse node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.

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SendPulse

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Google Business Profile

Authenticate Google Business Profile

Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.

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SendPulse

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Google Business Profile

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Connect Google Business Profile

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Run node once

Configure the SendPulse and Google Business Profile Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Connect Google Business Profile

Google Business Profile Oauth 2.0

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Select an action *

Select

Map

The action ID

Run node once

Set Up the SendPulse and Google Business Profile Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring SendPulse, Google Business Profile, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the SendPulse and Google Business Profile integration works as expected. Depending on your setup, data should flow between SendPulse and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect SendPulse and Google Business Profile

SendPulse + Google Business Profile + Facebook: When a new subscriber event occurs in SendPulse, create a post on Google Business Profile to announce campaign updates, effectively sharing these updates across a wider audience.

Google Business Profile + SendPulse + Slack: When a new review is posted or updated on Google Business Profile, trigger a personalized email campaign to the reviewer via SendPulse and send a notification in Slack about the new review.

SendPulse and Google Business Profile integration alternatives

About SendPulse

Use SendPulse in Latenode for automated email & SMS marketing. Trigger campaigns based on real-time events, segment contacts dynamically, and personalize messages using data from any app. Automate list cleaning and optimize send times in response to user behavior. Connect SendPulse to any data source for smarter, event-driven communication workflows.

About Google Business Profile

Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.

See how Latenode works

FAQ SendPulse and Google Business Profile

How can I connect my SendPulse account to Google Business Profile using Latenode?

To connect your SendPulse account to Google Business Profile on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select SendPulse and click on "Connect".
  • Authenticate your SendPulse and Google Business Profile accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automate review requests after email campaigns?

Yes, you can! Latenode allows you to trigger review requests on Google Business Profile after a SendPulse email campaign, boosting your online reputation automatically.

What types of tasks can I perform by integrating SendPulse with Google Business Profile?

Integrating SendPulse with Google Business Profile allows you to perform various tasks, including:

  • Automatically create Google Business Profile posts from SendPulse campaign content.
  • Update Google Business Profile with new promotions announced via SendPulse emails.
  • Send targeted email campaigns based on Google Business Profile customer interactions.
  • Track campaign performance by analyzing Google Business Profile website clicks.
  • Trigger personalized SendPulse messages based on Google Business Profile reviews.

How do I personalize SendPulse emails via Google Business Profile data?

Latenode lets you use Google Business Profile insights to segment your SendPulse lists, enabling highly personalized and effective email marketing.

Are there any limitations to the SendPulse and Google Business Profile integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Real-time data synchronization depends on API availability and rate limits.
  • Custom field mapping may require JavaScript coding for advanced transformations.
  • Historical data migration between platforms may require manual configuration.

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