Serper and Facebook Lead Ads Integration

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Automatically enrich new Facebook Lead Ads leads with SEO data from Serper, creating smarter, more personalized follow-ups. Latenode's flexible, low-code editor lets you customize your lead scoring logic, while affordable pricing scales with your success.

Serper + Facebook Lead Ads integration

Connect Serper and Facebook Lead Ads in minutes with Latenode.

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Automate your workflow

Swap Apps

Serper

Facebook Lead Ads

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Serper and Facebook Lead Ads

Create a New Scenario to Connect Serper and Facebook Lead Ads

In the workspace, click the โ€œCreate New Scenarioโ€ button.

Add the First Step

Add the first node โ€“ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Serper, triggered by another scenario, or executed manually (for testing purposes). In most cases, Serper or Facebook Lead Ads will be your first step. To do this, click "Choose an app," find Serper or Facebook Lead Ads, and select the appropriate trigger to start the scenario.

Add the Serper Node

Select the Serper node from the app selection panel on the right.

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Serper

Configure the Serper

Click on the Serper node to configure it. You can modify the Serper URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Facebook Lead Ads Node

Next, click the plus (+) icon on the Serper node, select Facebook Lead Ads from the list of available apps, and choose the action you need from the list of nodes within Facebook Lead Ads.

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Authenticate Facebook Lead Ads

Now, click the Facebook Lead Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Lead Ads settings. Authentication allows you to use Facebook Lead Ads through Latenode.

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Configure the Serper and Facebook Lead Ads Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Facebook Lead Ads Oauth 2.0

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Set Up the Serper and Facebook Lead Ads Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that donโ€™t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Serper, Facebook Lead Ads, and any additional nodes, donโ€™t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking โ€œRun onceโ€ and triggering an event to check if the Serper and Facebook Lead Ads integration works as expected. Depending on your setup, data should flow between Serper and Facebook Lead Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Serper and Facebook Lead Ads

Facebook Lead Ads + Serper + Slack: When a new lead is submitted in Facebook Lead Ads, Serper performs a Google Search based on lead details. If specific keywords are found in the search results, a notification is sent to a Slack channel.

Facebook Lead Ads + Serper + Google Sheets: When a new lead is submitted in Facebook Lead Ads, their information is retrieved, enriched with data from a Serper Google Search, and then stored in a Google Sheet.

Serper and Facebook Lead Ads integration alternatives

About Serper

Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.

About Facebook Lead Ads

Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.

See how Latenode works

FAQ Serper and Facebook Lead Ads

How can I connect my Serper account to Facebook Lead Ads using Latenode?

To connect your Serper account to Facebook Lead Ads on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Serper and click on "Connect".
  • Authenticate your Serper and Facebook Lead Ads accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically enrich Facebook leads with SEO data?

Yes, you can! Latenode lets you use Serper to get SEO insights, automatically adding valuable data to each new Facebook Lead. Improve lead qualification using SEO metrics.

What types of tasks can I perform by integrating Serper with Facebook Lead Ads?

Integrating Serper with Facebook Lead Ads allows you to perform various tasks, including:

  • Automatically enrich lead data with keyword search volume.
  • Trigger personalized email sequences based on SEO data.
  • Send lead data to a CRM with enriched search data.
  • Analyze lead quality based on search ranking keywords.
  • Create custom reports with both lead and search data.

How do I handle large volumes of Facebook Lead Ads data?

Latenode scales to handle high data volumes, processing thousands of leads, enriching the data using Serper, without code. Leverage our built-in data queues.

Are there any limitations to the Serper and Facebook Lead Ads integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Serper API usage is subject to your Serper subscription plan limits.
  • Facebook Lead Ads API has rate limits; Latenode handles throttling automatically.
  • Initial setup requires valid API keys for both services.

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