Serper and Klaviyo Integration

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Automatically add leads found via Serper to Klaviyo email lists for targeted campaigns. Latenode lets you customize lead segmentation with JavaScript and scale affordably by paying only for execution time.

Serper + Klaviyo integration

Connect Serper and Klaviyo in minutes with Latenode.

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Automate your workflow

Swap Apps

Serper

Klaviyo

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Serper and Klaviyo

Create a New Scenario to Connect Serper and Klaviyo

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Serper, triggered by another scenario, or executed manually (for testing purposes). In most cases, Serper or Klaviyo will be your first step. To do this, click "Choose an app," find Serper or Klaviyo, and select the appropriate trigger to start the scenario.

Add the Serper Node

Select the Serper node from the app selection panel on the right.

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Serper

Configure the Serper

Click on the Serper node to configure it. You can modify the Serper URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Serper

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Connect Serper

Sign In
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Run node once

Add the Klaviyo Node

Next, click the plus (+) icon on the Serper node, select Klaviyo from the list of available apps, and choose the action you need from the list of nodes within Klaviyo.

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Serper

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Klaviyo

Authenticate Klaviyo

Now, click the Klaviyo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Klaviyo settings. Authentication allows you to use Klaviyo through Latenode.

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Klaviyo

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Connect Klaviyo

Sign In
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Run node once

Configure the Serper and Klaviyo Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Connect Klaviyo

Klaviyo Oauth 2.0

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Change

Select an action *

Select

Map

The action ID

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Run node once

Set Up the Serper and Klaviyo Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Webhook response

Save and Activate the Scenario

After configuring Serper, Klaviyo, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Serper and Klaviyo integration works as expected. Depending on your setup, data should flow between Serper and Klaviyo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Serper and Klaviyo

Serper + Klaviyo + Google Sheets: Track keyword ranking changes from Serper using Google Search, update customer segments in Klaviyo by adding profiles to a list, and log the keyword, URL, and ranking in Google Sheets by adding a new row.

Klaviyo + Serper + Slack: When a new campaign is created in Klaviyo, use Serper to track online mentions of the campaign name using Google Search, and notify the marketing team in Slack by sending a public channel message with the campaign name and Serper search results.

Serper and Klaviyo integration alternatives

About Serper

Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.

About Klaviyo

Use Klaviyo in Latenode to automate email marketing based on real-time triggers. Sync customer data, personalize campaigns, and track results within automated workflows. Connect Klaviyo to other apps like CRMs or payment gateways. Run automations without per-step cost limits, scale email personalization, and use AI to improve campaign targeting.

See how Latenode works

FAQ Serper and Klaviyo

How can I connect my Serper account to Klaviyo using Latenode?

To connect your Serper account to Klaviyo on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Serper and click on "Connect".
  • Authenticate your Serper and Klaviyo accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I trigger personalized Klaviyo emails based on Serper search data?

Yes, you can! Latenode's visual editor makes it simple to trigger Klaviyo emails based on Serper data, enabling highly targeted campaigns and improved customer engagement.

What types of tasks can I perform by integrating Serper with Klaviyo?

Integrating Serper with Klaviyo allows you to perform various tasks, including:

  • Send targeted Klaviyo emails based on trending keywords from Serper.
  • Update Klaviyo contact properties with Serper-obtained SEO data.
  • Trigger email sequences in Klaviyo for competitor keyword tracking.
  • Create Klaviyo segments based on customer's search behavior via Serper.
  • Automate personalized email reports using Serper search results in Klaviyo.

How can I use Serper's SERP data to personalize Klaviyo email campaigns?

Latenode allows mapping Serper's data fields directly to Klaviyo, dynamically personalizing subject lines, content and offers for maximum impact.

Are there any limitations to the Serper and Klaviyo integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Serper API usage is subject to your Serper subscription limits.
  • Klaviyo's email sending limits apply based on your Klaviyo plan.
  • Complex data transformations may require custom JavaScript code.

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