Serper and Mautic Integration

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Enrich Mautic leads with SEO data. Connect Serper to Mautic in Latenode to automatically update lead profiles with keyword rankings and search insights. Customize data flows with JavaScript and scale affordably.

Serper + Mautic integration

Connect Serper and Mautic in minutes with Latenode.

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Automate your workflow

Swap Apps

Serper

Mautic

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Serper and Mautic

Create a New Scenario to Connect Serper and Mautic

In the workspace, click the โ€œCreate New Scenarioโ€ button.

Add the First Step

Add the first node โ€“ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Serper, triggered by another scenario, or executed manually (for testing purposes). In most cases, Serper or Mautic will be your first step. To do this, click "Choose an app," find Serper or Mautic, and select the appropriate trigger to start the scenario.

Add the Serper Node

Select the Serper node from the app selection panel on the right.

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Serper

Configure the Serper

Click on the Serper node to configure it. You can modify the Serper URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Serper

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Run node once

Add the Mautic Node

Next, click the plus (+) icon on the Serper node, select Mautic from the list of available apps, and choose the action you need from the list of nodes within Mautic.

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Mautic

Authenticate Mautic

Now, click the Mautic node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mautic settings. Authentication allows you to use Mautic through Latenode.

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Mautic

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Configure the Serper and Mautic Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Serper and Mautic Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that donโ€™t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Webhook response

Save and Activate the Scenario

After configuring Serper, Mautic, and any additional nodes, donโ€™t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking โ€œRun onceโ€ and triggering an event to check if the Serper and Mautic integration works as expected. Depending on your setup, data should flow between Serper and Mautic (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Serper and Mautic

Serper + Mautic + Slack: Track brand mentions via Google Search using Serper. When a new mention is found, create a new contact or update an existing contact in Mautic. Then, send a message to a Slack channel to alert the marketing team about the new brand mention.

Mautic + Serper + Google Sheets: When a new contact is added to Mautic, perform keyword research using Serper based on the contact's information. Store the search results in a Google Sheet for content ideation and future reference.

Serper and Mautic integration alternatives

About Serper

Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.

About Mautic

Automate marketing with Mautic in Latenode. Sync contacts, track campaigns, and trigger actions based on customer behavior. Integrate Mautic with other apps for a 360ยฐ view of your customers. Use Latenode's visual editor and code blocks to build custom workflows that adapt to your business needs without complex coding or expensive add-ons.

See how Latenode works

FAQ Serper and Mautic

How can I connect my Serper account to Mautic using Latenode?

To connect your Serper account to Mautic on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Serper and click on "Connect".
  • Authenticate your Serper and Mautic accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically add leads found via Serper to Mautic?

Yes! Latenode's visual editor lets you create automated workflows adding leads found by Serper directly to Mautic, enriching your marketing campaigns and saving time.

What types of tasks can I perform by integrating Serper with Mautic?

Integrating Serper with Mautic allows you to perform various tasks, including:

  • Adding new Mautic contacts based on search results from Serper.
  • Updating contact information in Mautic with fresh Serper data.
  • Triggering Mautic campaigns based on search ranking changes from Serper.
  • Automatically creating Mautic segments based on Serper keyword analysis.
  • Sending personalized emails via Mautic based on Serper search insights.

Can I use custom JavaScript code with Serper data inside Latenode?

Yes, Latenode enables you to use custom JavaScript to transform Serper data before sending it to Mautic, providing unmatched flexibility.

Are there any limitations to the Serper and Mautic integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits of the Serper API may affect the speed of data retrieval.
  • Mautic's API limits the frequency of contact creation and updates.
  • Complex data transformations may require advanced JavaScript knowledge.

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