Shopify and Facebook Lead Ads Integration

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Automatically add Facebook Lead Ads prospects as Shopify customers. Latenode's visual editor makes it easy to customize the flow with JavaScript, while affordable execution-based pricing helps scale lead generation.

Shopify + Facebook Lead Ads integration

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Shopify

Facebook Lead Ads

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Shopify and Facebook Lead Ads

Create a New Scenario to Connect Shopify and Facebook Lead Ads

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Shopify, triggered by another scenario, or executed manually (for testing purposes). In most cases, Shopify or Facebook Lead Ads will be your first step. To do this, click "Choose an app," find Shopify or Facebook Lead Ads, and select the appropriate trigger to start the scenario.

Add the Shopify Node

Select the Shopify node from the app selection panel on the right.

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Shopify

Configure the Shopify

Click on the Shopify node to configure it. You can modify the Shopify URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Shopify

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Connect Shopify

Sign In

Run node once

Add the Facebook Lead Ads Node

Next, click the plus (+) icon on the Shopify node, select Facebook Lead Ads from the list of available apps, and choose the action you need from the list of nodes within Facebook Lead Ads.

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Shopify

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Facebook Lead Ads

Authenticate Facebook Lead Ads

Now, click the Facebook Lead Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Lead Ads settings. Authentication allows you to use Facebook Lead Ads through Latenode.

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Shopify

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Facebook Lead Ads

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Connect Facebook Lead Ads

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Run node once

Configure the Shopify and Facebook Lead Ads Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Facebook Lead Ads Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Shopify and Facebook Lead Ads Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Shopify, Facebook Lead Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Shopify and Facebook Lead Ads integration works as expected. Depending on your setup, data should flow between Shopify and Facebook Lead Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Shopify and Facebook Lead Ads

Facebook Lead Ads + Klaviyo + Shopify: Capture leads from Facebook Lead Ads, add them to a Klaviyo list for targeted email campaigns, and optionally create a customer profile in Shopify if they don't already exist.

Facebook Lead Ads + Shopify + Slack: When a new lead is submitted via Facebook Lead Ads, create a draft order in Shopify, and notify the sales team in a Slack channel about the new lead and draft order.

Shopify and Facebook Lead Ads integration alternatives

About Shopify

Sync Shopify orders, customers, or inventory data with other apps using Latenode. Automate fulfillment, update databases, or trigger marketing campaigns based on sales events. Use visual workflows to customize logic without code, and scale processes affordably based on execution time.

Related categories

About Facebook Lead Ads

Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.

See how Latenode works

FAQ Shopify and Facebook Lead Ads

How can I connect my Shopify account to Facebook Lead Ads using Latenode?

To connect your Shopify account to Facebook Lead Ads on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Shopify and click on "Connect".
  • Authenticate your Shopify and Facebook Lead Ads accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically create Shopify customer accounts from Facebook leads?

Yes, you can. Latenode’s visual editor makes it easy to map lead data to Shopify, automatically creating new customer accounts. This saves time and ensures consistent data entry.

What types of tasks can I perform by integrating Shopify with Facebook Lead Ads?

Integrating Shopify with Facebook Lead Ads allows you to perform various tasks, including:

  • Add new Facebook leads as Shopify customers automatically.
  • Send targeted Shopify product offers to qualified Facebook leads.
  • Update Shopify customer data based on new Facebook Lead Ads submissions.
  • Trigger email sequences in Shopify based on lead ad form answers.
  • Create Shopify discount codes specifically for Facebook leads.

What Shopify data can I access in my Latenode workflows?

You can access customer details, order information, product inventory, and more within Latenode, empowering you to build dynamic automations.

Are there any limitations to the Shopify and Facebook Lead Ads integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Shopify and Facebook Lead Ads APIs may affect high-volume workflows.
  • Complex data transformations may require JavaScript knowledge.
  • Custom fields in Facebook Lead Ads require manual mapping during setup.

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