Square and Mailchimp Integration

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Automatically add new Square customers to Mailchimp for targeted campaigns. Latenode lets you customize the data flow with JavaScript and scale affordably, paying only for execution time while keeping customer data synced.

Square + Mailchimp integration

Connect Square and Mailchimp in minutes with Latenode.

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Automate your workflow

Swap Apps

Square

Mailchimp

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Square and Mailchimp

Create a New Scenario to Connect Square and Mailchimp

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Square, triggered by another scenario, or executed manually (for testing purposes). In most cases, Square or Mailchimp will be your first step. To do this, click "Choose an app," find Square or Mailchimp, and select the appropriate trigger to start the scenario.

Add the Square Node

Select the Square node from the app selection panel on the right.

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Square

Configure the Square

Click on the Square node to configure it. You can modify the Square URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Square

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Connect Square

Sign In
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Run node once

Add the Mailchimp Node

Next, click the plus (+) icon on the Square node, select Mailchimp from the list of available apps, and choose the action you need from the list of nodes within Mailchimp.

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Mailchimp

Authenticate Mailchimp

Now, click the Mailchimp node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mailchimp settings. Authentication allows you to use Mailchimp through Latenode.

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Mailchimp

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Connect Mailchimp

Sign In
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Run node once

Configure the Square and Mailchimp Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Mailchimp Oauth 2.0

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Change

Select an action *

Select

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The action ID

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Run node once

Set Up the Square and Mailchimp Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Trigger on Webhook

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Save and Activate the Scenario

After configuring Square, Mailchimp, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Square and Mailchimp integration works as expected. Depending on your setup, data should flow between Square and Mailchimp (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Square and Mailchimp

Square + Mailchimp + QuickBooks: When a new paid order is created in Square, the automation checks if the customer exists in Mailchimp. If not, it creates a new subscriber. Then, it creates an invoice for the customer in QuickBooks.

Mailchimp + Square + Slack: When a new subscriber joins Mailchimp, the automation searches for the customer in Square. If the customer exists, a welcome message is sent to them in Slack.

Square and Mailchimp integration alternatives

About Square

Automate Square tasks in Latenode: sync payments with accounting, trigger fulfillment on successful transactions, and send custom invoices based on CRM data. Use visual workflows to connect Square with other apps, add logic with JS, and scale without step limits. Streamline finance operations.

About Mailchimp

Automate Mailchimp tasks inside Latenode. Automatically add subscribers, update lists, or trigger campaigns based on events in other apps. Use Latenode's visual editor to connect Mailchimp to your CRM, e-commerce platform, or database. Enrich data and ensure targeted campaigns without manual work. Scale your email marketing effortlessly.

See how Latenode works

FAQ Square and Mailchimp

How can I connect my Square account to Mailchimp using Latenode?

To connect your Square account to Mailchimp on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Square and click on "Connect".
  • Authenticate your Square and Mailchimp accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I add new Square customers to Mailchimp?

Yes, you can automatically add new Square customers to your Mailchimp lists using Latenode. Benefit from low-code customization and add filters or AI-driven segmentation before subscribing.

What types of tasks can I perform by integrating Square with Mailchimp?

Integrating Square with Mailchimp allows you to perform various tasks, including:

  • Automatically adding new Square customers to a Mailchimp audience.
  • Updating customer details in Mailchimp based on Square purchase activity.
  • Triggering targeted email campaigns based on Square transaction data.
  • Sending personalized welcome emails to new Square customers via Mailchimp.
  • Segmenting Mailchimp audiences based on Square purchase history.

Can I use JavaScript to transform Square data before sending to Mailchimp?

Yes, Latenode allows you to use JavaScript code blocks to transform Square data before sending it to Mailchimp, allowing for advanced customization.

Are there any limitations to the Square and Mailchimp integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Initial data sync may take time depending on data volume.
  • Complex data transformations may require JavaScript knowledge.
  • Rate limits of Square and Mailchimp APIs apply.

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