Your AI sales assistant, messaging from WhatsApp — instantly and personally

Connect with leads like a real salesperson — through your personal WhatsApp account. No need for the WhatsApp Business API, coding, or developers. Just plug it into your CRM (and 300+ other apps) in minutes — and start conversations that close deals faster.

Why struggle with WhatsApp Business?

Break free from the limitations of the Business app or API

Technical complexity

Using the WhatsApp Business Platform means dealing with complex server setups, Facebook Business verification, and CRM integrations just to start sending messages.

Additional costs

Every message you send through the WhatsApp Business Platform comes at a price.

Lack of flexibility

You can reply freely for only 24 hours after a customer messages you. Once that window closes, you can only send pre-approved templates.

Turn conversations into conversions — instantly

Reach leads fast, follow up automatically, and close deals directly from your personal WhatsApp.

Set up in minutes

Get started effortlessly. Just scan a QR code to authorize your WhatsApp account — just like using WhatsApp Web. No technical setup or integrations required.

Reach out first — not just respond

Why wait for leads to message you? With Latenode, you can start the conversation right from your personal WhatsApp, instantly.

Send messages when it matters most

No more waiting on templates or response windows. Message leads and clients anytime — right when it counts.

Make every message feel human

Messages come from your personal WhatsApp account and sound like they’re from you — not a system. No bots, no stiff scripts.

Customize everything

Send the right message at the right moment — whether it’s a new lead, a follow-up, or a returning customer. Build smart, flexible flows with custom conditions, filters, and segments.

Save money

Messages are free, just like regular WhatsApp chats. You only pay for the logic that powers automation — not for each message sent.

How Latenode helps you close deals over WhatsApp

Follow up with leads instantly. Nurture conversations automatically — all from your personal WhatsApp, with no coding required.

5 simple steps to start selling smarter

  1. Head to the “Authorizations” section and click “New Authorization”
  2. Scan a QR code to connect your personal WhatsApp — just like WhatsApp Web
  3. Build a custom sales flow or use a ready-made template
  4. Set triggers, conditions, and timing for lead follow-ups or client outreach
  5. Hit “Deploy” — and your messages start going out instantly, just like a real salesperson would

Your leads will see a natural, personal chat — no bots, no waiting, just seamless sales conversations

Sales conversations that feel personal and close deals

Engage leads with automated messages that feel like real, one-on-one chats — not canned replies.

Instant. Relevant. Human.

  • Auto-replies that feel like they came from a real salesperson
  • Smart triggers that respond the moment a lead shows interest
  • Intelligent logic that reacts to keywords, replies — or even silence
  • Every message moves the conversation forward, helping you convert leads faster and more naturally

Start using today

Turn your personal WhatsApp into a smart client communication tool

Start easy with ready-to-use WhatsApp templates

Explore WhatsApp integration examples and get started in just a few clicks

Daily WhatsApp Chat Summary with Insights

Automatically generate a daily summary of a WhatsApp chat, including key insights and useful links.

Learn more

CRM-Based Personal Follow-Up & Notification Sender

Send personalized follow-ups or notifications to clients directly in their WhatsApp DMs based on CRM data.

Learn more

Lead Catcher – Keyword Monitoring in WhatsApp Groups

Monitor group chats for specific keywords and instantly engage potential clients with a personalized offer.

Learn more

WhatsApp Bulk Messaging from Personal Account

Automatically send WhatsApp messages to a list of contacts from your personal account.

Learn more

WhatsApp integration FAQ

Can I message anyone?


We strongly recommend ensuring that recipients have willingly shared their phone number with you. To maintain trust and avoid being flagged as spam, focus on delivering valuable, relevant messages that your audience actually wants to receive.

Can I integrate WhatsApp with my existing CRM through Latenode?

Absolutely. Latenode supports several popular CRMs out of the box, or you can create a custom integration tailored to your setup.

How does Latenode help businesses stay compliant with WhatsApp’s messaging policies?

Latenode provides the tools but it’s your responsibility to use them in line with WhatsApp’s terms of service. We emphasize respectful, policy-compliant communication and encourage all users to review and follow WhatsApp's official guidelines to avoid misuse or account issues.

Is a similar automation feature available for other messaging platforms?

Yes! You can also automate personal messaging on LinkedIn and Telegram using Latenode.

Do I need a WhatsApp Business account?

No, Latenode works with standard WhatsApp personal accounts. No verification or approval process is required.

Can I start without approval or waiting periods?

Yes, userbots don’t require pre-approval or business verification — you can launch automation instantly.

Can I use my existing WhatsApp number?

Yes, any active personal WhatsApp account can be connected and automated.

Do I need programming skills to use the platform?

No. Latenode provides a visual editor that allows you to build and manage automation flows without writing any code.

Is it possible to bypass template message requirements?

Yes, personal accounts allow sending free-form messages without needing pre-approved templates.

Can I automate messaging with multiple personal accounts?

Yes, Latenode supports multi-account setups so you can scale safely across several numbers.

Is it cheaper than using WhatsApp Business API?

Absolutely. No per-message costs or vendor fees — you only use your own number and internet connection.

What are the usage limits for personal WhatsApp accounts?

The limits are the same as for regular WhatsApp users. There are no official thresholds, but high message volumes or repetitive activity can trigger temporary restrictions.

Can my account get blocked?

Yes, if you exceed acceptable limits or send spammy content. To minimize risks, we recommend not using your primary personal number for automation.

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Beginner

Daily WhatsApp Chat Summary with Insights

This automation collects all messages from a WhatsApp chat on a daily schedule, processes them with ChatGPT to extract key points, highlights, questions, and shared resources (e.g. links, files, tasks). It then sends a neatly formatted summary back into the chat. Perfect for busy group chats, communities, teams, or educational spaces where it's easy to miss important info. Keeps everyone in the loop — even if they skipped the day's discussion.

AI inside

No items found.
Estimated Run time
15 sec
Estimated cost
$0,0095

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and start using this powerful template 
for free.

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Beginner

CRM-Based Personal Follow-Up & Notification Sender

This template allows you to automatically send tailored messages to your clients in personal chats on WhatsApp, triggered by CRM data or specific actions (e.g. completed order, missed meeting, time-based follow-up). It uses ChatGPT to generate friendly, conversational messages that feel personal and relevant. A perfect component for automating post-sale communication, check-ins, appointment reminders, or collecting feedback — all directly in private messages. Daily WhatsApp Chat Summ...

AI inside

No items found.
Estimated Run time
5 sec
Estimated cost
$0,0019

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and start using this powerful template 
for free.

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Beginner

Lead Catcher – Keyword Monitoring in WhatsApp Groups

This automation scans WhatsApp group messages in real-time for keywords relevant to your business. When a match is detected (e.g. someone asks for a service you offer), the system immediately crafts a tailored response using ChatGPT and sends it to the user. It acts like a 24/7 lead catcher that helps you find and engage potential clients right when they need you — increasing your chances of closing deals without manual effort.

AI inside

No items found.
Estimated Run time
7 sec
Estimated cost
$0,0038

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and start using this powerful template 
for free.

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Beginner

WhatsApp Bulk Messaging from Personal Account

This template enables automated bulk messaging via WhatsApp using your personal account. It processes a contact list, iterates through each number, and sends personalized messages. It includes a delay between messages to mimic human-like behavior and uses JavaScript for message customization. Ideal for promotions, reminders, notifications, or any personalized communication.

AI inside

No items found.
Estimated Run time
10 sec
Estimated cost
$0,0038

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and start using this powerful template 
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Beginner

Group Message Aggregator to Telegram

This automation collects messages from several WhatsApp groups, formats them for clarity or style, and forwards them to a single Telegram chat or channel. It’s perfect for consolidating group discussions, monitoring team channels, or creating a unified feed from distributed sources. Messages can be enhanced or structured before being sent, making the Telegram output more readable and organized.

AI inside

No items found.
Estimated Run time
5 sec
Estimated cost
$0.0019

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and start using this powerful template 
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Beginner

AI Personal Assistant for WhatsApp (Text + Voice)

his template turns your WhatsApp into a smart personal assistant powered by AI. It processes both text and voice messages: voice inputs are transcribed using Whisper, while all messages are analyzed and answered by ChatGPT. Whether you type or speak, the assistant responds instantly and contextually. Perfect for hands-free communication, multitasking, accessibility, or simply making WhatsApp more powerful and interactive.

AI inside

No items found.
Estimated Run time
10 sec
Estimated cost
$0,0057

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and start using this powerful template 
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