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Capture 123FormBuilder submissions and instantly update Customer.io. Use Latenode's visual editor for no-code logic, scale affordably paying only for execution time, and qualify leads faster with automated workflows.
Connect 123FormBuilder and Customer.io in minutes with Latenode.
Create 123FormBuilder to Customer.io workflow
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Create a New Scenario to Connect 123FormBuilder and Customer.io
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a 123FormBuilder, triggered by another scenario, or executed manually (for testing purposes). In most cases, 123FormBuilder or Customer.io will be your first step. To do this, click "Choose an app," find 123FormBuilder or Customer.io, and select the appropriate trigger to start the scenario.
Add the 123FormBuilder Node
Select the 123FormBuilder node from the app selection panel on the right.
123FormBuilder
Configure the 123FormBuilder
Click on the 123FormBuilder node to configure it. You can modify the 123FormBuilder URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Customer.io Node
Next, click the plus (+) icon on the 123FormBuilder node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.
123FormBuilder
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Customer.io
Authenticate Customer.io
Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.
Configure the 123FormBuilder and Customer.io Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the 123FormBuilder and Customer.io Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Customer.io
Trigger on Webhook
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123FormBuilder
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring 123FormBuilder, Customer.io, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the 123FormBuilder and Customer.io integration works as expected. Depending on your setup, data should flow between 123FormBuilder and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
123FormBuilder + Customer.io + Slack: When a new submission is received in 123FormBuilder, the customer's profile is created or updated in Customer.io. A notification is then sent to a Slack channel to alert the team of the new submission.
123FormBuilder + Customer.io + Google Sheets: When a new submission is received in 123FormBuilder, the customer's profile is updated in Customer.io. The submission data is then added as a new row in Google Sheets for record-keeping and analysis.
About 123FormBuilder
Streamline data collection by connecting 123FormBuilder to Latenode. Automatically trigger workflows when forms are submitted. Route form data to CRMs, databases, or email marketing tools. Use Latenode to validate entries, calculate scores, and manage follow-ups — automating processes with a no-code, scalable workflow.
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About Customer.io
Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.
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How can I connect my 123FormBuilder account to Customer.io using Latenode?
To connect your 123FormBuilder account to Customer.io on Latenode, follow these steps:
Can I trigger personalized onboarding flows from form submissions?
Yes, easily! Latenode’s visual editor lets you trigger Customer.io sequences upon 123FormBuilder submissions. This ensures new leads get tailored onboarding based on their form data.
What types of tasks can I perform by integrating 123FormBuilder with Customer.io?
Integrating 123FormBuilder with Customer.io allows you to perform various tasks, including:
How do I handle advanced data transformations from 123FormBuilder?
Latenode lets you use JavaScript or AI blocks to transform 123FormBuilder data before sending it to Customer.io, tailoring data formats.
Are there any limitations to the 123FormBuilder and Customer.io integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: