How to connect 123FormBuilder and Klaviyo
Create a New Scenario to Connect 123FormBuilder and Klaviyo
In the workspace, click the โCreate New Scenarioโ button.

Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a 123FormBuilder, triggered by another scenario, or executed manually (for testing purposes). In most cases, 123FormBuilder or Klaviyo will be your first step. To do this, click "Choose an app," find 123FormBuilder or Klaviyo, and select the appropriate trigger to start the scenario.

Add the 123FormBuilder Node
Select the 123FormBuilder node from the app selection panel on the right.

123FormBuilder
Configure the 123FormBuilder
Click on the 123FormBuilder node to configure it. You can modify the 123FormBuilder URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Klaviyo Node
Next, click the plus (+) icon on the 123FormBuilder node, select Klaviyo from the list of available apps, and choose the action you need from the list of nodes within Klaviyo.

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Authenticate Klaviyo
Now, click the Klaviyo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Klaviyo settings. Authentication allows you to use Klaviyo through Latenode.
Configure the 123FormBuilder and Klaviyo Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the 123FormBuilder and Klaviyo Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that donโt require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Klaviyo
Trigger on Webhook
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123FormBuilder
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring 123FormBuilder, Klaviyo, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the 123FormBuilder and Klaviyo integration works as expected. Depending on your setup, data should flow between 123FormBuilder and Klaviyo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect 123FormBuilder and Klaviyo
123FormBuilder + Klaviyo + Google Sheets: When a new submission is received in 123FormBuilder, the automation adds or updates the profile in Klaviyo and logs the submission details in a Google Sheet for analysis.
123FormBuilder + Klaviyo + Slack: When a new submission is received in 123FormBuilder, and the profile is added to a specific list in Klaviyo, the automation sends a message to a Slack channel alerting the marketing team about the new user.
123FormBuilder and Klaviyo integration alternatives
About 123FormBuilder
Streamline data collection by connecting 123FormBuilder to Latenode. Automatically trigger workflows when forms are submitted. Route form data to CRMs, databases, or email marketing tools. Use Latenode to validate entries, calculate scores, and manage follow-ups โ automating processes with a no-code, scalable workflow.
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About Klaviyo
Use Klaviyo in Latenode to automate email marketing based on real-time triggers. Sync customer data, personalize campaigns, and track results within automated workflows. Connect Klaviyo to other apps like CRMs or payment gateways. Run automations without per-step cost limits, scale email personalization, and use AI to improve campaign targeting.
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FAQ 123FormBuilder and Klaviyo
How can I connect my 123FormBuilder account to Klaviyo using Latenode?
To connect your 123FormBuilder account to Klaviyo on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select 123FormBuilder and click on "Connect".
- Authenticate your 123FormBuilder and Klaviyo accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger email sequences from form submissions?
Yes, you can! Latenode's visual editor simplifies triggering Klaviyo sequences based on 123FormBuilder submissions, ensuring timely engagement with qualified leads.
What types of tasks can I perform by integrating 123FormBuilder with Klaviyo?
Integrating 123FormBuilder with Klaviyo allows you to perform various tasks, including:
- Add new 123FormBuilder submissions as subscribers in Klaviyo lists.
- Update subscriber properties in Klaviyo based on form field data.
- Trigger Klaviyo email flows upon specific form submission criteria.
- Segment Klaviyo subscribers based on 123FormBuilder survey responses.
- Track 123FormBuilder conversions as events within Klaviyo.
How does Latenode handle conditional logic from 123FormBuilder?
Latenode supports complex conditional logic, using no-code blocks or custom JavaScript to route 123FormBuilder data accurately to Klaviyo.
Are there any limitations to the 123FormBuilder and Klaviyo integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex 123FormBuilder field types may require custom parsing using JavaScript.
- High volumes of form submissions may be subject to rate limits imposed by Klaviyo's API.
- Historical data from 123FormBuilder is not automatically synced to Klaviyo.