How to connect 123FormBuilder and Moosend
Create a New Scenario to Connect 123FormBuilder and Moosend
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a 123FormBuilder, triggered by another scenario, or executed manually (for testing purposes). In most cases, 123FormBuilder or Moosend will be your first step. To do this, click "Choose an app," find 123FormBuilder or Moosend, and select the appropriate trigger to start the scenario.

Add the 123FormBuilder Node
Select the 123FormBuilder node from the app selection panel on the right.

123FormBuilder
Configure the 123FormBuilder
Click on the 123FormBuilder node to configure it. You can modify the 123FormBuilder URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Moosend Node
Next, click the plus (+) icon on the 123FormBuilder node, select Moosend from the list of available apps, and choose the action you need from the list of nodes within Moosend.

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Authenticate Moosend
Now, click the Moosend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Moosend settings. Authentication allows you to use Moosend through Latenode.
Configure the 123FormBuilder and Moosend Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the 123FormBuilder and Moosend Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring 123FormBuilder, Moosend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the 123FormBuilder and Moosend integration works as expected. Depending on your setup, data should flow between 123FormBuilder and Moosend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect 123FormBuilder and Moosend
123FormBuilder + Moosend + Slack: When a new submission is received in 123FormBuilder, a new subscriber is created in Moosend. A message is then sent to a specified Slack channel to notify the sales team of the new lead.
Moosend + 123FormBuilder + Google Sheets: When a new subscriber is added to Moosend through an email campaign, the subscriber's information is logged to a Google Sheet using 123FormBuilder to collect and format the data before writing the new row.
123FormBuilder and Moosend integration alternatives
About 123FormBuilder
Streamline data collection by connecting 123FormBuilder to Latenode. Automatically trigger workflows when forms are submitted. Route form data to CRMs, databases, or email marketing tools. Use Latenode to validate entries, calculate scores, and manage follow-ups — automating processes with a no-code, scalable workflow.
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About Moosend
Use Moosend in Latenode to automate email marketing based on real-time data. Trigger campaigns from any app, personalize content with AI, and track results directly in your workflows. Latenode lets you connect Moosend to any data source, adding custom logic and scaling without code.
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FAQ 123FormBuilder and Moosend
How can I connect my 123FormBuilder account to Moosend using Latenode?
To connect your 123FormBuilder account to Moosend on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select 123FormBuilder and click on "Connect".
- Authenticate your 123FormBuilder and Moosend accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically add form submitters to a Moosend mailing list?
Yes, you can! Latenode automates this, instantly adding new 123FormBuilder submissions to your Moosend list. This saves time and ensures no lead is missed, boosting engagement.
What types of tasks can I perform by integrating 123FormBuilder with Moosend?
Integrating 123FormBuilder with Moosend allows you to perform various tasks, including:
- Automatically adding new form submissions as subscribers in Moosend.
- Updating subscriber information in Moosend based on 123FormBuilder data.
- Triggering personalized email campaigns in Moosend upon form submission.
- Segmenting subscribers in Moosend based on specific form responses.
- Creating custom reports in Moosend using data from 123FormBuilder forms.
Can I use JavaScript to transform data between 123FormBuilder and Moosend?
Yes! Latenode lets you use JavaScript to manipulate data for advanced workflows. Tailor data transfer for precise Moosend list management.
Are there any limitations to the 123FormBuilder and Moosend integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex conditional logic may require JavaScript knowledge.
- Large data volumes may impact workflow execution time.
- Custom field mappings require precise configuration.