How to connect ActiveCampaign and Google Forms
Create a New Scenario to Connect ActiveCampaign and Google Forms
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a ActiveCampaign, triggered by another scenario, or executed manually (for testing purposes). In most cases, ActiveCampaign or Google Forms will be your first step. To do this, click "Choose an app," find ActiveCampaign or Google Forms, and select the appropriate trigger to start the scenario.

Add the ActiveCampaign Node
Select the ActiveCampaign node from the app selection panel on the right.


ActiveCampaign

Configure the ActiveCampaign
Click on the ActiveCampaign node to configure it. You can modify the ActiveCampaign URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Forms Node
Next, click the plus (+) icon on the ActiveCampaign node, select Google Forms from the list of available apps, and choose the action you need from the list of nodes within Google Forms.


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Authenticate Google Forms
Now, click the Google Forms node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Forms settings. Authentication allows you to use Google Forms through Latenode.
Configure the ActiveCampaign and Google Forms Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the ActiveCampaign and Google Forms Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring ActiveCampaign, Google Forms, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the ActiveCampaign and Google Forms integration works as expected. Depending on your setup, data should flow between ActiveCampaign and Google Forms (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect ActiveCampaign and Google Forms
Google Forms + ActiveCampaign + Slack: When a new form is submitted in Google Forms, a contact is created or updated in ActiveCampaign, and a notification is sent to a Slack channel.
Google Forms + ActiveCampaign + Google Sheets: Upon form submission in Google Forms, the automation updates the contact details in ActiveCampaign and logs the submission data in Google Sheets.
ActiveCampaign and Google Forms integration alternatives

About ActiveCampaign
Automate ActiveCampaign tasks within Latenode for streamlined marketing. Trigger campaigns based on data from any source, not just forms. Sync contacts, segment lists, and personalize emails using Latenode’s visual editor and built-in data transformation tools. Connect to CRMs or databases for smarter, automated customer journeys without complex coding.
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About Google Forms
Capture form data in Latenode to automate follow-ups or updates. Skip manual data entry; trigger workflows from new submissions to update databases, send emails, or create tasks in project management tools. Connect to 1000+ apps and use AI to process results without code.
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See how Latenode works
FAQ ActiveCampaign and Google Forms
How can I connect my ActiveCampaign account to Google Forms using Latenode?
To connect your ActiveCampaign account to Google Forms on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select ActiveCampaign and click on "Connect".
- Authenticate your ActiveCampaign and Google Forms accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically add form respondents to ActiveCampaign?
Yes, you can! Latenode allows you to instantly add new Google Forms respondents to ActiveCampaign, triggering customized follow-up sequences automatically, saving time and improving engagement.
What types of tasks can I perform by integrating ActiveCampaign with Google Forms?
Integrating ActiveCampaign with Google Forms allows you to perform various tasks, including:
- Adding new Google Forms submissions as ActiveCampaign contacts.
- Triggering ActiveCampaign automations from Google Forms responses.
- Updating ActiveCampaign contact fields with Google Forms data.
- Segmenting ActiveCampaign contacts based on form answers.
- Sending personalized emails via ActiveCampaign after form submission.
Can I use custom JavaScript with ActiveCampaign in Latenode?
Yes! Latenode lets you use JavaScript to extend ActiveCampaign, adding advanced logic and data transformations beyond simple no-code options.
Are there any limitations to the ActiveCampaign and Google Forms integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex conditional logic may require JavaScript knowledge.
- Rate limits of ActiveCampaign and Google Forms apply.
- File uploads from Google Forms are handled via URL.