How to connect ActiveCampaign and HubSpot
Create a New Scenario to Connect ActiveCampaign and HubSpot
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a ActiveCampaign, triggered by another scenario, or executed manually (for testing purposes). In most cases, ActiveCampaign or HubSpot will be your first step. To do this, click "Choose an app," find ActiveCampaign or HubSpot, and select the appropriate trigger to start the scenario.

Add the ActiveCampaign Node
Select the ActiveCampaign node from the app selection panel on the right.


ActiveCampaign

Configure the ActiveCampaign
Click on the ActiveCampaign node to configure it. You can modify the ActiveCampaign URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the HubSpot Node
Next, click the plus (+) icon on the ActiveCampaign node, select HubSpot from the list of available apps, and choose the action you need from the list of nodes within HubSpot.


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Authenticate HubSpot
Now, click the HubSpot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your HubSpot settings. Authentication allows you to use HubSpot through Latenode.
Configure the ActiveCampaign and HubSpot Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the ActiveCampaign and HubSpot Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring ActiveCampaign, HubSpot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the ActiveCampaign and HubSpot integration works as expected. Depending on your setup, data should flow between ActiveCampaign and HubSpot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect ActiveCampaign and HubSpot
HubSpot + Zoom + ActiveCampaign: When a new contact is created in HubSpot, automatically create a Zoom meeting and add a contact note in ActiveCampaign to track the meeting creation.
HubSpot + ActiveCampaign + Slack: When a contact is updated in either HubSpot or ActiveCampaign, send a notification to a designated Slack channel to keep the sales team informed.
ActiveCampaign and HubSpot integration alternatives

About ActiveCampaign
Automate ActiveCampaign tasks within Latenode for streamlined marketing. Trigger campaigns based on data from any source, not just forms. Sync contacts, segment lists, and personalize emails using Latenode’s visual editor and built-in data transformation tools. Connect to CRMs or databases for smarter, automated customer journeys without complex coding.
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About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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See how Latenode works
FAQ ActiveCampaign and HubSpot
How can I connect my ActiveCampaign account to HubSpot using Latenode?
To connect your ActiveCampaign account to HubSpot on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select ActiveCampaign and click on "Connect".
- Authenticate your ActiveCampaign and HubSpot accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I sync new ActiveCampaign contacts to HubSpot?
Yes, you can! Latenode lets you automate contact syncing. Automatically keep your HubSpot contact lists updated with new ActiveCampaign subscribers, enhancing data consistency.
What types of tasks can I perform by integrating ActiveCampaign with HubSpot?
Integrating ActiveCampaign with HubSpot allows you to perform various tasks, including:
- Syncing new contacts created in ActiveCampaign to HubSpot.
- Updating contact properties in HubSpot based on ActiveCampaign activity.
- Triggering ActiveCampaign automations from HubSpot form submissions.
- Creating deals in HubSpot when contacts reach a certain score in ActiveCampaign.
- Segmenting contacts in both platforms based on shared data.
What ActiveCampaign data can I access within Latenode?
Latenode allows you to access contacts, deals, automations, tags and custom fields from ActiveCampaign, enabling sophisticated workflows.
Are there any limitations to the ActiveCampaign and HubSpot integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration requires custom workflow design.
- Complex data transformations might necessitate JavaScript nodes.
- Real-time synchronization depends on the APIs' rate limits.