How to connect Bigin by Zoho CRM and Brilliant Directories
Create a New Scenario to Connect Bigin by Zoho CRM and Brilliant Directories
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bigin by Zoho CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bigin by Zoho CRM or Brilliant Directories will be your first step. To do this, click "Choose an app," find Bigin by Zoho CRM or Brilliant Directories, and select the appropriate trigger to start the scenario.

Add the Bigin by Zoho CRM Node
Select the Bigin by Zoho CRM node from the app selection panel on the right.


Bigin by Zoho CRM

Configure the Bigin by Zoho CRM
Click on the Bigin by Zoho CRM node to configure it. You can modify the Bigin by Zoho CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Brilliant Directories Node
Next, click the plus (+) icon on the Bigin by Zoho CRM node, select Brilliant Directories from the list of available apps, and choose the action you need from the list of nodes within Brilliant Directories.


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Authenticate Brilliant Directories
Now, click the Brilliant Directories node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Brilliant Directories settings. Authentication allows you to use Brilliant Directories through Latenode.
Configure the Bigin by Zoho CRM and Brilliant Directories Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Bigin by Zoho CRM and Brilliant Directories Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Brilliant Directories
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Bigin by Zoho CRM, Brilliant Directories, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bigin by Zoho CRM and Brilliant Directories integration works as expected. Depending on your setup, data should flow between Bigin by Zoho CRM and Brilliant Directories (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Bigin by Zoho CRM and Brilliant Directories
Bigin by Zoho CRM + Brilliant Directories + Zoho Campaigns: When a new contact is added in Bigin, a lead is created in Brilliant Directories. Then the contact is added or updated in Zoho Campaigns for targeted email marketing.
Brilliant Directories + Bigin by Zoho CRM + Google Sheets: When a new user registers in Brilliant Directories, a contact is created in Bigin by Zoho CRM. The details of this new user and contact are then logged in a Google Sheet.
Bigin by Zoho CRM and Brilliant Directories integration alternatives

About Bigin by Zoho CRM
Sync Bigin by Zoho CRM data with other apps in Latenode to automate deal pipelines. Update records, trigger custom actions, and route data based on deal stages. Use visual tools or code for tailored workflows. Automate lead nurturing, task creation, and reporting across your business without complex coding or high per-task costs.
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About Brilliant Directories
Orchestrate Brilliant Directories data within Latenode to automate member management and content workflows. Sync directory listings with CRMs, trigger email sequences based on membership changes, or automate content moderation. Extend directory features with Latenode's AI tools and custom JavaScript actions.
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FAQ Bigin by Zoho CRM and Brilliant Directories
How can I connect my Bigin by Zoho CRM account to Brilliant Directories using Latenode?
To connect your Bigin by Zoho CRM account to Brilliant Directories on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Bigin by Zoho CRM and click on "Connect".
- Authenticate your Bigin by Zoho CRM and Brilliant Directories accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automate lead capture from directories to Bigin?
Yes, you can. Latenode lets you map directory submissions to Bigin contacts instantly. This accelerates lead qualification and sales follow-up using automated workflows.
What types of tasks can I perform by integrating Bigin by Zoho CRM with Brilliant Directories?
Integrating Bigin by Zoho CRM with Brilliant Directories allows you to perform various tasks, including:
- Create new Bigin contacts from new Brilliant Directories member sign-ups.
- Update Bigin deals when a directory listing status changes.
- Send personalized email sequences to new members via Bigin workflows.
- Trigger SMS notifications from Bigin upon specific directory events.
- Generate reports in Bigin based on directory member activity.
Does Latenode support custom fields in Bigin by Zoho CRM?
Yes, Latenode supports mapping data to custom fields, letting you transfer granular data for highly personalized automation sequences.
Are there any limitations to the Bigin by Zoho CRM and Brilliant Directories integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex directory structures might require custom JavaScript transformation.
- High-volume data transfers may be subject to API rate limits.
- Real-time synchronization depends on both apps’ API availability.