How to connect Bitrix24 and Facebook Ads Campaign Management
Create a New Scenario to Connect Bitrix24 and Facebook Ads Campaign Management
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bitrix24, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bitrix24 or Facebook Ads Campaign Management will be your first step. To do this, click "Choose an app," find Bitrix24 or Facebook Ads Campaign Management, and select the appropriate trigger to start the scenario.

Add the Bitrix24 Node
Select the Bitrix24 node from the app selection panel on the right.

Bitrix24
Configure the Bitrix24
Click on the Bitrix24 node to configure it. You can modify the Bitrix24 URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Ads Campaign Management Node
Next, click the plus (+) icon on the Bitrix24 node, select Facebook Ads Campaign Management from the list of available apps, and choose the action you need from the list of nodes within Facebook Ads Campaign Management.

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Authenticate Facebook Ads Campaign Management
Now, click the Facebook Ads Campaign Management node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Ads Campaign Management settings. Authentication allows you to use Facebook Ads Campaign Management through Latenode.
Configure the Bitrix24 and Facebook Ads Campaign Management Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Facebook Ads Campaign Management
Set Up the Bitrix24 and Facebook Ads Campaign Management Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Facebook Ads Campaign Management
Trigger on Webhook
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Bitrix24
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Bitrix24, Facebook Ads Campaign Management, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bitrix24 and Facebook Ads Campaign Management integration works as expected. Depending on your setup, data should flow between Bitrix24 and Facebook Ads Campaign Management (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Bitrix24 and Facebook Ads Campaign Management
Facebook Ads Campaign Management + Bitrix24 + Google Sheets: When a new lead is generated from a Facebook Ad Campaign, it's added to Bitrix24. The details of the ad campaign and lead are then recorded in a Google Sheet for performance analysis.
Facebook Ads Campaign Management + Bitrix24 + Slack: When a new lead originates from a Facebook Ad, it's created as a lead in Bitrix24. A notification with the lead details is then sent to a designated Slack channel to alert the marketing team for prompt follow-up.
Bitrix24 and Facebook Ads Campaign Management integration alternatives
About Bitrix24
Automate Bitrix24 tasks in Latenode: update deals, manage contacts, and track tasks without manual work. Connect Bitrix24 CRM data to other apps, like email or spreadsheets, for streamlined workflows. Latenode’s visual editor and flexible code options make complex Bitrix24 automation simple and scalable, avoiding per-step fees.
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About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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FAQ Bitrix24 and Facebook Ads Campaign Management
How can I connect my Bitrix24 account to Facebook Ads Campaign Management using Latenode?
To connect your Bitrix24 account to Facebook Ads Campaign Management on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Bitrix24 and click on "Connect".
- Authenticate your Bitrix24 and Facebook Ads Campaign Management accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Bitrix24 leads from Facebook Ads?
Yes, easily! Latenode lets you automate lead capture. Create workflows to instantly generate new Bitrix24 leads from successful Facebook Ads campaigns, ensuring no lead is missed.
What types of tasks can I perform by integrating Bitrix24 with Facebook Ads Campaign Management?
Integrating Bitrix24 with Facebook Ads Campaign Management allows you to perform various tasks, including:
- Create new Bitrix24 contacts from Facebook lead ads submissions.
- Update Bitrix24 deal stages based on ad campaign performance.
- Pause Facebook ads when a Bitrix24 product is out of stock.
- Send custom reports on ad spend directly to Bitrix24 tasks.
- Trigger Facebook retargeting campaigns from Bitrix24 events.
Can I use JavaScript code to customize Bitrix24 data in Latenode?
Yes! Latenode allows you to use JavaScript to transform Bitrix24 data before sending it to Facebook Ads Campaign Management, enabling advanced customization.
Are there any limitations to the Bitrix24 and Facebook Ads Campaign Management integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits of the Bitrix24 and Facebook Ads Campaign Management APIs apply.
- Complex data transformations may require JavaScript knowledge.
- Initial setup requires valid credentials for both platforms.