How to connect Businessmap and LeadMagic
Create a New Scenario to Connect Businessmap and LeadMagic
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Businessmap, triggered by another scenario, or executed manually (for testing purposes). In most cases, Businessmap or LeadMagic will be your first step. To do this, click "Choose an app," find Businessmap or LeadMagic, and select the appropriate trigger to start the scenario.

Add the Businessmap Node
Select the Businessmap node from the app selection panel on the right.


Businessmap

Configure the Businessmap
Click on the Businessmap node to configure it. You can modify the Businessmap URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the LeadMagic Node
Next, click the plus (+) icon on the Businessmap node, select LeadMagic from the list of available apps, and choose the action you need from the list of nodes within LeadMagic.


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Authenticate LeadMagic
Now, click the LeadMagic node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your LeadMagic settings. Authentication allows you to use LeadMagic through Latenode.
Configure the Businessmap and LeadMagic Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Businessmap and LeadMagic Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Businessmap, LeadMagic, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Businessmap and LeadMagic integration works as expected. Depending on your setup, data should flow between Businessmap and LeadMagic (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Businessmap and LeadMagic
LeadMagic + Businessmap + Slack: When a new lead is added to LeadMagic, the automation finds the corresponding card in Businessmap based on project details and then sends a message to a Slack channel with the lead's information and a link to the Businessmap card.
LeadMagic + Businessmap + Google Sheets: When a new lead is found in LeadMagic, find the corresponding card in Businessmap to retrieve the project details, and add a new row to Google Sheets with both the lead's information and the project details from Businessmap.
Businessmap and LeadMagic integration alternatives

About Businessmap
Use Businessmap in Latenode to automate project tracking and team workflows. Update cards, trigger actions based on status changes, and sync data with other apps. Latenode adds no-code AI, custom logic, and scalable execution. Automate beyond basic integrations and build end-to-end processes visually.
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About LeadMagic
Use LeadMagic inside Latenode to automate lead generation and outreach. Qualify leads, enrich data, and trigger personalized follow-ups based on behavior. Latenode’s visual editor makes it easy to build complex workflows, scale your outreach, and connect to other tools without code.
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See how Latenode works
FAQ Businessmap and LeadMagic
How can I connect my Businessmap account to LeadMagic using Latenode?
To connect your Businessmap account to LeadMagic on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Businessmap and click on "Connect".
- Authenticate your Businessmap and LeadMagic accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Businessmap cards from new LeadMagic leads?
Yes, you can! Latenode allows automatic card creation in Businessmap triggered by new leads in LeadMagic. Benefit from instant task assignment and improved workflow visibility across teams.
What types of tasks can I perform by integrating Businessmap with LeadMagic?
Integrating Businessmap with LeadMagic allows you to perform various tasks, including:
- Create new Businessmap cards from qualified LeadMagic leads.
- Update LeadMagic lead statuses based on Businessmap card movement.
- Send customized follow-up emails from LeadMagic based on card completion.
- Sync lead data between LeadMagic and custom Businessmap card fields.
- Trigger automated lead nurturing sequences upon reaching project milestones.
Howsecureisdata transferbetweenBusinessmapandLeadMagicviaLatenode?
Latenode employs advanced encryption and security protocols, ensuring your data is securely transferred and processed between Businessmap and LeadMagic.
Are there any limitations to the Businessmap and LeadMagic integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex custom fields in Businessmap may require advanced configuration.
- Rate limits imposed by Businessmap and LeadMagic APIs can affect throughput.
- Real-time synchronization is subject to API availability and network conditions.