How to connect Businessmap and Mixpanel
Create a New Scenario to Connect Businessmap and Mixpanel
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Businessmap, triggered by another scenario, or executed manually (for testing purposes). In most cases, Businessmap or Mixpanel will be your first step. To do this, click "Choose an app," find Businessmap or Mixpanel, and select the appropriate trigger to start the scenario.

Add the Businessmap Node
Select the Businessmap node from the app selection panel on the right.


Businessmap

Configure the Businessmap
Click on the Businessmap node to configure it. You can modify the Businessmap URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Mixpanel Node
Next, click the plus (+) icon on the Businessmap node, select Mixpanel from the list of available apps, and choose the action you need from the list of nodes within Mixpanel.


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Mixpanel


Authenticate Mixpanel
Now, click the Mixpanel node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mixpanel settings. Authentication allows you to use Mixpanel through Latenode.
Configure the Businessmap and Mixpanel Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Businessmap and Mixpanel Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Mixpanel
Trigger on Webhook
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Businessmap
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Iterator
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Webhook response


Save and Activate the Scenario
After configuring Businessmap, Mixpanel, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Businessmap and Mixpanel integration works as expected. Depending on your setup, data should flow between Businessmap and Mixpanel (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Businessmap and Mixpanel
Businessmap + Mixpanel + Slack: When a card is moved to the 'Completed' column in Businessmap, track this event in Mixpanel to analyze feature usage. Then, notify a dedicated Slack channel to inform the team about the task completion.
Mixpanel + Businessmap + Jira: Track user actions in Mixpanel. If a specific event occurs (e.g., exceeding a certain limit), create a card in Businessmap for team review and simultaneously create a bug issue in Jira to address potential problems.
Businessmap and Mixpanel integration alternatives

About Businessmap
Use Businessmap in Latenode to automate project tracking and team workflows. Update cards, trigger actions based on status changes, and sync data with other apps. Latenode adds no-code AI, custom logic, and scalable execution. Automate beyond basic integrations and build end-to-end processes visually.
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About Mixpanel
Use Mixpanel in Latenode to automate event tracking and user segmentation. Send data to Mixpanel from any Latenode workflow or trigger actions based on Mixpanel insights. Identify trends and automate responses without manual exports. Integrate Mixpanel with other apps for a 360° view of your users, all visually configured and easily maintained.
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See how Latenode works
FAQ Businessmap and Mixpanel
How can I connect my Businessmap account to Mixpanel using Latenode?
To connect your Businessmap account to Mixpanel on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Businessmap and click on "Connect".
- Authenticate your Businessmap and Mixpanel accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track Businessmap card status changes in Mixpanel?
Yes, you can! Latenode allows real-time event tracking, sending Businessmap updates to Mixpanel. Analyze workflow efficiency and user behavior with comprehensive data.
What types of tasks can I perform by integrating Businessmap with Mixpanel?
Integrating Businessmap with Mixpanel allows you to perform various tasks, including:
- Automatically sending Mixpanel events on Businessmap card creation.
- Updating Mixpanel user profiles based on Businessmap card assignments.
- Triggering personalized emails via Mixpanel when cards enter specific stages.
- Creating Mixpanel cohorts from Businessmap project teams.
- Analyzing the impact of process changes using data sent to Mixpanel.
How do I handle errors when Businessmap fails to update Mixpanel?
Latenode provides robust error handling. Use conditional logic and error-handling blocks to manage failures and ensure data integrity.
Are there any limitations to the Businessmap and Mixpanel integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data from Businessmap cannot be retroactively sent to Mixpanel.
- Complex Businessmap data structures may require custom JavaScript transformations.
- Mixpanel's event volume limits apply when sending large quantities of data.