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Automatically send properly formatted lead data to Facebook Conversions by transcoding files via CloudConvert directly in Latenode. Pay only for execution time and easily customize the logic with JavaScript.
Connect CloudConvert and Facebook Conversions in minutes with Latenode.
Create CloudConvert to Facebook Conversions workflow
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In the workspace, click the “Create New Scenario” button.

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a CloudConvert, triggered by another scenario, or executed manually (for testing purposes). In most cases, CloudConvert or Facebook Conversions will be your first step. To do this, click "Choose an app," find CloudConvert or Facebook Conversions, and select the appropriate trigger to start the scenario.

Select the CloudConvert node from the app selection panel on the right.

CloudConvert
Click on the CloudConvert node to configure it. You can modify the CloudConvert URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the CloudConvert node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.

CloudConvert
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Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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Facebook Conversions
Trigger on Webhook
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CloudConvert
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Iterator
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Webhook response
After configuring CloudConvert, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking “Run once” and triggering an event to check if the CloudConvert and Facebook Conversions integration works as expected. Depending on your setup, data should flow between CloudConvert and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
CloudConvert + Google Sheets + Facebook Conversions: When a CloudConvert job finishes successfully, the details of the conversion, along with other relevant data, are logged in a Google Sheets spreadsheet. This data is then used to send conversion events to Facebook Conversions for ad optimization.
Facebook Conversions + CloudConvert + Email: When a Facebook Conversion event is received, a file is converted using CloudConvert (e.g., a guide is converted to PDF). Then a thank-you email is sent to the user, including the converted file as an attachment.
About CloudConvert
Need to convert files as part of your automation? Integrate CloudConvert into Latenode to automatically transform documents, images, audio, and video formats. Automate media processing workflows, optimize file sizes for storage, and ensure compatibility across platforms—all within Latenode's visual, scalable environment.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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How can I connect my CloudConvert account to Facebook Conversions using Latenode?
To connect your CloudConvert account to Facebook Conversions on Latenode, follow these steps:
Can I track conversions from converted files?
Yes, you can track conversions from converted files using CloudConvert and Facebook Conversions. Latenode's visual editor makes it easy to send conversion data, providing valuable insights into your campaigns.
What types of tasks can I perform by integrating CloudConvert with Facebook Conversions?
Integrating CloudConvert with Facebook Conversions allows you to perform various tasks, including:
How do I handle errors in my CloudConvert to Facebook Conversions workflow?
Latenode provides robust error handling. Use the built-in error-handling blocks or JavaScript to log, retry, or route errors for reliable automation.
Are there any limitations to the CloudConvert and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: