How to connect Cloudinary and Mailchimp
Create a New Scenario to Connect Cloudinary and Mailchimp
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Cloudinary, triggered by another scenario, or executed manually (for testing purposes). In most cases, Cloudinary or Mailchimp will be your first step. To do this, click "Choose an app," find Cloudinary or Mailchimp, and select the appropriate trigger to start the scenario.

Add the Cloudinary Node
Select the Cloudinary node from the app selection panel on the right.


Cloudinary

Configure the Cloudinary
Click on the Cloudinary node to configure it. You can modify the Cloudinary URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Mailchimp Node
Next, click the plus (+) icon on the Cloudinary node, select Mailchimp from the list of available apps, and choose the action you need from the list of nodes within Mailchimp.


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Authenticate Mailchimp
Now, click the Mailchimp node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mailchimp settings. Authentication allows you to use Mailchimp through Latenode.
Configure the Cloudinary and Mailchimp Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Cloudinary and Mailchimp Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Mailchimp
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Cloudinary, Mailchimp, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Cloudinary and Mailchimp integration works as expected. Depending on your setup, data should flow between Cloudinary and Mailchimp (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Cloudinary and Mailchimp
Shopify + Cloudinary + Mailchimp: When a new product is added to Shopify, its image is automatically uploaded to Cloudinary. Then, a Mailchimp campaign is created or updated to feature the new product.
Canva + Cloudinary + Mailchimp: When a new design is exported from Canva, images from Cloudinary are used in the design. The updated design is then imported to Mailchimp to update email campaigns.
Cloudinary and Mailchimp integration alternatives

About Cloudinary
Automate image and video optimization with Cloudinary in Latenode. Resize, convert, and deliver media assets based on triggers or data from any app. Streamline content workflows by integrating Cloudinary’s powerful transformations directly into your automated processes, reducing manual work. Scale efficiently and pay only for execution time.
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About Mailchimp
Automate Mailchimp tasks inside Latenode. Automatically add subscribers, update lists, or trigger campaigns based on events in other apps. Use Latenode's visual editor to connect Mailchimp to your CRM, e-commerce platform, or database. Enrich data and ensure targeted campaigns without manual work. Scale your email marketing effortlessly.
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See how Latenode works
FAQ Cloudinary and Mailchimp
How can I connect my Cloudinary account to Mailchimp using Latenode?
To connect your Cloudinary account to Mailchimp on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Cloudinary and click on "Connect".
- Authenticate your Cloudinary and Mailchimp accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I personalize Mailchimp emails with Cloudinary images?
Yes, you can! Latenode enables dynamic image insertion from Cloudinary into Mailchimp, enhancing personalization with auto-optimized visuals. Use our visual editor or JS code blocks!
What types of tasks can I perform by integrating Cloudinary with Mailchimp?
Integrating Cloudinary with Mailchimp allows you to perform various tasks, including:
- Automatically add optimized product images to Mailchimp campaigns.
- Update email templates in Mailchimp with the latest Cloudinary assets.
- Trigger Mailchimp campaigns when new media is uploaded to Cloudinary.
- Dynamically resize images in Cloudinary based on Mailchimp campaign data.
- Store Mailchimp email performance data alongside Cloudinary asset data.
How do I optimize Cloudinary images for my Mailchimp email campaigns?
Latenode lets you automate Cloudinary's optimization features, delivering perfectly sized, high-quality images to Mailchimp based on device type or email client.
Are there any limitations to the Cloudinary and Mailchimp integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Large-scale image transformations may impact workflow execution time.
- Mailchimp API rate limits may affect the number of emails sent per hour.
- Complex image manipulations may require custom JavaScript code.