How to connect Code and Google Business Profile
Create a New Scenario to Connect Code and Google Business Profile
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Code, triggered by another scenario, or executed manually (for testing purposes). In most cases, Code or Google Business Profile will be your first step. To do this, click "Choose an app," find Code or Google Business Profile, and select the appropriate trigger to start the scenario.

Add the Code Node
Select the Code node from the app selection panel on the right.

Code
Add the Google Business Profile Node
Next, click the plus (+) icon on the Code node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.

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Authenticate Google Business Profile
Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.
Configure the Code and Google Business Profile Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Code and Google Business Profile Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Code, Google Business Profile, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Code and Google Business Profile integration works as expected. Depending on your setup, data should flow between Code and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Code and Google Business Profile
Code + Slack + Google Business Profile: Upon code deployment, trigger a Slack message to the relevant team, then automatically update the Google Business Profile with a post reflecting the changes and new features.
Google Business Profile + Code + Google Sheets: Capture new customer reviews from Google Business Profile. Alongside each new review, record the date of the latest code update (obtained using a Javascript action) in a Google Sheet, enabling easy performance tracking.
Code and Google Business Profile integration alternatives
About Code
Need custom logic within your Latenode workflows? Code lets you add JavaScript snippets and NPM modules directly into your automation flows. Transform data, handle complex calculations, and connect to unsupported APIs. Latenode makes it easy to manage code alongside no-code steps, ensuring scalability and maintainability.
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About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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FAQ Code and Google Business Profile
How can I connect my Code account to Google Business Profile using Latenode?
To connect your Code account to Google Business Profile on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Code and click on "Connect".
- Authenticate your Code and Google Business Profile accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update my Google Business Profile based on code events?
Yes, you can! Latenode's visual editor makes it simple to trigger updates based on code changes, ensuring your profile always reflects the latest information and boosts customer trust.
What types of tasks can I perform by integrating Code with Google Business Profile?
Integrating Code with Google Business Profile allows you to perform various tasks, including:
- Automating responses to new Google Business Profile reviews.
- Updating business hours based on code-driven scheduling systems.
- Posting code-triggered updates as Google Business Profile posts.
- Syncing contact information from Code to Google Business Profile.
- Monitoring customer sentiment via code and updating profile details.
How does Latenode handle errors between Code and Google Business Profile?
Latenode offers detailed error logging and retry mechanisms. This ensures robust workflows and minimizes data loss during integration processes.
Are there any limitations to the Code and Google Business Profile integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Google Business Profile API may affect performance.
- Complex code structures may require advanced JavaScript knowledge.
- Initial setup requires valid API keys and proper authentication.