How to connect Confluence and Google Analytics
Create a New Scenario to Connect Confluence and Google Analytics
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Confluence, triggered by another scenario, or executed manually (for testing purposes). In most cases, Confluence or Google Analytics will be your first step. To do this, click "Choose an app," find Confluence or Google Analytics, and select the appropriate trigger to start the scenario.

Add the Confluence Node
Select the Confluence node from the app selection panel on the right.

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Configure the Confluence
Click on the Confluence node to configure it. You can modify the Confluence URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Analytics Node
Next, click the plus (+) icon on the Confluence node, select Google Analytics from the list of available apps, and choose the action you need from the list of nodes within Google Analytics.

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Authenticate Google Analytics
Now, click the Google Analytics node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Analytics settings. Authentication allows you to use Google Analytics through Latenode.
Configure the Confluence and Google Analytics Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Confluence and Google Analytics Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Confluence, Google Analytics, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Confluence and Google Analytics integration works as expected. Depending on your setup, data should flow between Confluence and Google Analytics (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Confluence and Google Analytics
Google Analytics + Confluence + Slack: When a Google Analytics report shows a significant drop in page views for a specific Confluence page, a notification is sent to a Slack channel to alert the team.
Google Analytics + Confluence + Jira: When Google Analytics reports a traffic spike on a specific page, a Jira ticket is created to review and update the corresponding Confluence documentation.
Confluence and Google Analytics integration alternatives
About Confluence
Automate Confluence tasks in Latenode: create pages, update content, or trigger workflows when pages change. Connect Confluence to other apps (like Jira or Slack) for streamlined project updates and notifications. Use Latenode’s visual editor and JS node for custom logic and efficient information sharing across teams.
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About Google Analytics
Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.
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See how Latenode works
FAQ Confluence and Google Analytics
How can I connect my Confluence account to Google Analytics using Latenode?
To connect your Confluence account to Google Analytics on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Confluence and click on "Connect".
- Authenticate your Confluence and Google Analytics accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track Confluence page views in Google Analytics?
Yes, you can! Latenode enables this integration, allowing you to analyze Confluence content performance directly within Google Analytics for data-driven content strategy.
What types of tasks can I perform by integrating Confluence with Google Analytics?
Integrating Confluence with Google Analytics allows you to perform various tasks, including:
- Automatically logging new Confluence page creation in Google Analytics.
- Tracking updates to Confluence pages as events in Google Analytics.
- Sending custom events to Google Analytics based on Confluence page content.
- Monitoring Confluence search queries and reporting them in Google Analytics.
- Generating reports combining Confluence content with Google Analytics data.
How secure is my Confluence data when using the Latenode integration?
Latenode employs robust security measures, including encryption and secure authentication protocols, to protect your Confluence data at all times.
Are there any limitations to the Confluence and Google Analytics integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data from Confluence prior to integration won't be available in Google Analytics.
- Complex Confluence setups might require custom JavaScript code for optimal data mapping.
- Real-time data synchronization depends on API availability and may experience slight delays.