Customer.io and Brevo (Sendinblue) Integration

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Keep customer data consistent. Sync new or updated Customer.io profiles to Brevo (Sendinblue) lists for targeted campaigns. Latenode’s visual editor and affordable execution pricing make complex data flows simple to automate and scale, without code.

Customer.io + Brevo (Sendinblue) integration

Connect Customer.io and Brevo (Sendinblue) in minutes with Latenode.

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Customer.io

Brevo (Sendinblue)

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Customer.io and Brevo (Sendinblue)

Create a New Scenario to Connect Customer.io and Brevo (Sendinblue)

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Customer.io, triggered by another scenario, or executed manually (for testing purposes). In most cases, Customer.io or Brevo (Sendinblue) will be your first step. To do this, click "Choose an app," find Customer.io or Brevo (Sendinblue), and select the appropriate trigger to start the scenario.

Add the Customer.io Node

Select the Customer.io node from the app selection panel on the right.

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Customer.io

Configure the Customer.io

Click on the Customer.io node to configure it. You can modify the Customer.io URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Customer.io

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Run node once

Add the Brevo (Sendinblue) Node

Next, click the plus (+) icon on the Customer.io node, select Brevo (Sendinblue) from the list of available apps, and choose the action you need from the list of nodes within Brevo (Sendinblue).

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Authenticate Brevo (Sendinblue)

Now, click the Brevo (Sendinblue) node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Brevo (Sendinblue) settings. Authentication allows you to use Brevo (Sendinblue) through Latenode.

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Run node once

Configure the Customer.io and Brevo (Sendinblue) Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Brevo (Sendinblue) Oauth 2.0

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Run node once

Set Up the Customer.io and Brevo (Sendinblue) Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Customer.io, Brevo (Sendinblue), and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Customer.io and Brevo (Sendinblue) integration works as expected. Depending on your setup, data should flow between Customer.io and Brevo (Sendinblue) (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Customer.io and Brevo (Sendinblue)

Customer.io + Brevo (Sendinblue) + Google Sheets: When a customer is created or updated in Customer.io, their information, along with transactional email statistics from Brevo (Sendinblue), is added as a new row in Google Sheets for unified campaign performance reporting.

Brevo (Sendinblue) + Customer.io + Slack: When a new contact subscribes through a Brevo (Sendinblue) marketing trigger, the contact is created or updated in Customer.io and a notification is sent to a specified Slack channel to inform the marketing team of the new lead.

Customer.io and Brevo (Sendinblue) integration alternatives

About Customer.io

Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.

About Brevo (Sendinblue)

Automate email marketing and SMS within Latenode. Connect Brevo (Sendinblue) to your workflows to trigger campaigns based on events in other apps. Enrich contact data, segment audiences, and personalize messages with Latenode's data manipulation and AI nodes. Ditch manual tasks; build scalable marketing automation at a fraction of the cost.

See how Latenode works

FAQ Customer.io and Brevo (Sendinblue)

How can I connect my Customer.io account to Brevo (Sendinblue) using Latenode?

To connect your Customer.io account to Brevo (Sendinblue) on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Customer.io and click on "Connect".
  • Authenticate your Customer.io and Brevo (Sendinblue) accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I sync new Customer.io contacts to Brevo (Sendinblue)?

Yes, you can! Latenode automates contact synchronization, ensuring your Brevo (Sendinblue) lists are always up-to-date with new Customer.io contacts. Save time and improve campaign targeting.

What types of tasks can I perform by integrating Customer.io with Brevo (Sendinblue)?

Integrating Customer.io with Brevo (Sendinblue) allows you to perform various tasks, including:

  • Adding new Customer.io contacts to specific Brevo (Sendinblue) mailing lists.
  • Updating contact properties in Brevo (Sendinblue) based on Customer.io events.
  • Triggering transactional emails in Brevo (Sendinblue) from Customer.io segments.
  • Creating Customer.io segments based on Brevo (Sendinblue) campaign engagement.
  • Automating lead nurturing sequences across both platforms.

Can I use JavaScript to transform data between the two apps?

Yes, Latenode allows you to use JavaScript code to transform data between Customer.io and Brevo (Sendinblue), offering complete control over your data flows.

Are there any limitations to the Customer.io and Brevo (Sendinblue) integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data migration requires manual setup outside of standard triggers.
  • Complex data transformations might require JavaScript knowledge.
  • Rate limits of Customer.io and Brevo (Sendinblue) APIs apply.

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