Customer.io and Google Forms Integration

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Customer.io + Google Forms integration

Connect Customer.io and Google Forms in minutes with Latenode.

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Automate your workflow

Swap Apps

Customer.io

Google Forms

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Customer.io and Google Forms

Create a New Scenario to Connect Customer.io and Google Forms

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Customer.io, triggered by another scenario, or executed manually (for testing purposes). In most cases, Customer.io or Google Forms will be your first step. To do this, click "Choose an app," find Customer.io or Google Forms, and select the appropriate trigger to start the scenario.

Add the Customer.io Node

Select the Customer.io node from the app selection panel on the right.

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Customer.io

Configure the Customer.io

Click on the Customer.io node to configure it. You can modify the Customer.io URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Customer.io

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Connect Customer.io

Sign In
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Run node once

Add the Google Forms Node

Next, click the plus (+) icon on the Customer.io node, select Google Forms from the list of available apps, and choose the action you need from the list of nodes within Google Forms.

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Customer.io

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Google Forms

Authenticate Google Forms

Now, click the Google Forms node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Forms settings. Authentication allows you to use Google Forms through Latenode.

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Customer.io

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Google Forms

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Connect Google Forms

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Run node once

Configure the Customer.io and Google Forms Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Connect Google Forms

Google Forms Oauth 2.0

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Change

Select an action *

Select

Map

The action ID

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Run node once

Set Up the Customer.io and Google Forms Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Customer.io, Google Forms, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Customer.io and Google Forms integration works as expected. Depending on your setup, data should flow between Customer.io and Google Forms (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Customer.io and Google Forms

Google Forms + Slack + Customer.io: When a new response is submitted in Google Forms, a notification is sent to a Slack channel. This allows you to promptly follow up with the user in Customer.io, creating or updating their profile.

Google Forms + Google Sheets + Customer.io: When a user submits a new response in Google Forms, the data is added to a Google Sheet. The customer profile in Customer.io is then created or updated with the feedback.

Customer.io and Google Forms integration alternatives

About Customer.io

Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.

About Google Forms

Capture form data in Latenode to automate follow-ups or updates. Skip manual data entry; trigger workflows from new submissions to update databases, send emails, or create tasks in project management tools. Connect to 1000+ apps and use AI to process results without code.

See how Latenode works

FAQ Customer.io and Google Forms

How can I connect my Customer.io account to Google Forms using Latenode?

To connect your Customer.io account to Google Forms on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Customer.io and click on "Connect".
  • Authenticate your Customer.io and Google Forms accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I trigger personalized Customer.io campaigns from Google Forms submissions?

Yes, easily! Latenode allows instant triggers and data mapping. Benefit from automated, personalized follow-ups, enhancing customer engagement and conversion rates.

What types of tasks can I perform by integrating Customer.io with Google Forms?

Integrating Customer.io with Google Forms allows you to perform various tasks, including:

  • Adding new contacts to Customer.io from Google Forms submissions.
  • Updating contact properties in Customer.io based on form responses.
  • Triggering email campaigns in Customer.io after form submission.
  • Segmenting contacts in Customer.io based on form data.
  • Sending internal notifications for new, high-value form responses.

Can I use JavaScript code with the Customer.io Latenode integration?

Yes! Latenode allows you to use JavaScript for advanced data manipulation and custom logic within your Customer.io and Google Forms workflows.

Are there any limitations to the Customer.io and Google Forms integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations might require JavaScript knowledge.
  • Real-time updates depend on the polling frequency of Google Forms.
  • Large data volumes may impact performance without optimization.

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