Drip and Magento Integration

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Automatically add new Magento customers to Drip for targeted email marketing. Latenode’s visual editor simplifies connecting these apps, and affordable execution pricing keeps costs down as you scale your e-commerce marketing.

Drip + Magento integration

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Drip

Magento

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Drip and Magento

Create a New Scenario to Connect Drip and Magento

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Drip, triggered by another scenario, or executed manually (for testing purposes). In most cases, Drip or Magento will be your first step. To do this, click "Choose an app," find Drip or Magento, and select the appropriate trigger to start the scenario.

Add the Drip Node

Select the Drip node from the app selection panel on the right.

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Drip

Configure the Drip

Click on the Drip node to configure it. You can modify the Drip URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Magento Node

Next, click the plus (+) icon on the Drip node, select Magento from the list of available apps, and choose the action you need from the list of nodes within Magento.

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Authenticate Magento

Now, click the Magento node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Magento settings. Authentication allows you to use Magento through Latenode.

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Connect Magento

Sign In

Run node once

Configure the Drip and Magento Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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The action ID

Run node once

Set Up the Drip and Magento Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Drip, Magento, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Drip and Magento integration works as expected. Depending on your setup, data should flow between Drip and Magento (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Drip and Magento

Magento + Drip + Slack: When a new order is placed in Magento, the flow checks if the customer is subscribed to a specific Drip campaign using their email. If they are, a customized Slack message is sent to the sales team with the order details.

Magento + Drip + Google Sheets: When a new order is placed in Magento, the flow checks if the customer is subscribed to a specific Drip campaign by updating or creating subscriber. The order information and campaign association are then logged to a Google Sheets spreadsheet for performance tracking.

Drip and Magento integration alternatives

About Drip

Use Drip in Latenode for automated marketing workflows. Sync customer data, trigger personalized email campaigns based on events, and analyze results. Scale your email marketing by connecting Drip to other apps in Latenode via visual flows. Benefit from advanced logic and data transformations to precisely target your audience.

About Magento

Automate Magento tasks in Latenode. Sync product data, track orders, manage customers across your systems without code. Connect Magento to CRMs, marketing tools, and accounting software to streamline e-commerce operations. Use AI to personalize offers and segment audiences. Latenode’s visual editor makes automation simple, scalable, and cost-effective.

See how Latenode works

FAQ Drip and Magento

How can I connect my Drip account to Magento using Latenode?

To connect your Drip account to Magento on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Drip and click on "Connect".
  • Authenticate your Drip and Magento accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically add new Magento customers to Drip?

Yes! Latenode automates this, ensuring immediate Drip engagement. Use our visual editor to trigger workflows, segmenting customers efficiently without code.

What types of tasks can I perform by integrating Drip with Magento?

Integrating Drip with Magento allows you to perform various tasks, including:

  • Adding new Magento customers to specific Drip campaigns.
  • Updating Drip subscriber information based on Magento order updates.
  • Triggering Drip email sequences upon specific Magento purchase events.
  • Segmenting Drip subscribers based on Magento product categories purchased.
  • Sending abandoned cart emails via Drip based on Magento cart data.

What Drip triggers are available within Latenode?

Latenode supports multiple Drip triggers, including new subscriber, tag applied, and campaign completion, enabling highly customized automations.

Are there any limitations to the Drip and Magento integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex Magento data structures might require custom JavaScript transformations.
  • High-volume data syncs may be subject to Drip API rate limits.
  • Custom Magento extensions may require custom API calls for full integration.

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