Enrich Layer and HubSpot Integration

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Automatically enrich new HubSpot contacts with detailed firmographic data from Enrich Layer. Latenode's visual editor and affordable execution pricing make advanced lead qualification easier to scale than ever before.

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Enrich Layer

HubSpot

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Enrich Layer and HubSpot

Create a New Scenario to Connect Enrich Layer and HubSpot

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Enrich Layer, triggered by another scenario, or executed manually (for testing purposes). In most cases, Enrich Layer or HubSpot will be your first step. To do this, click "Choose an app," find Enrich Layer or HubSpot, and select the appropriate trigger to start the scenario.

Add the Enrich Layer Node

Select the Enrich Layer node from the app selection panel on the right.

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Enrich Layer

Configure the Enrich Layer

Click on the Enrich Layer node to configure it. You can modify the Enrich Layer URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Enrich Layer

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Run node once

Add the HubSpot Node

Next, click the plus (+) icon on the Enrich Layer node, select HubSpot from the list of available apps, and choose the action you need from the list of nodes within HubSpot.

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Authenticate HubSpot

Now, click the HubSpot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your HubSpot settings. Authentication allows you to use HubSpot through Latenode.

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Configure the Enrich Layer and HubSpot Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Enrich Layer and HubSpot Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Enrich Layer, HubSpot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Enrich Layer and HubSpot integration works as expected. Depending on your setup, data should flow between Enrich Layer and HubSpot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Enrich Layer and HubSpot

HubSpot + Enrich Layer + LinkedIn: When a new contact is created in HubSpot, Enrich Layer enriches the contact data. The enriched data is then used to find the contact's LinkedIn profile.

HubSpot + Enrich Layer + Slack: When a contact is updated in HubSpot, Enrich Layer enriches their information. If the enriched contact matches high-value criteria, a notification is sent to a Slack channel.

Enrich Layer and HubSpot integration alternatives

About Enrich Layer

Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.

About HubSpot

Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.

Enrich Layer + HubSpot integration

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FAQ Enrich Layer and HubSpot

How can I connect my Enrich Layer account to HubSpot using Latenode?

To connect your Enrich Layer account to HubSpot on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Enrich Layer and click on "Connect".
  • Authenticate your Enrich Layer and HubSpot accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically update HubSpot contacts with enriched data?

Yes, you can! Latenode’s visual editor makes it easy to create workflows that enrich HubSpot contact data in real-time, ensuring your sales team has the most accurate information available.

What types of tasks can I perform by integrating Enrich Layer with HubSpot?

Integrating Enrich Layer with HubSpot allows you to perform various tasks, including:

  • Automatically enrich new HubSpot contacts with company data from Enrich Layer.
  • Trigger personalized email sequences in HubSpot based on enriched contact data.
  • Update HubSpot contact properties with the latest information from Enrich Layer.
  • Create and update HubSpot deals based on enriched company information.
  • Segment HubSpot contacts based on enriched firmographic data for targeted campaigns.

CanIuseJavaScripttocustomizetheEnrichLayerHubSpotintegration?

Yes! Latenode allows you to use JavaScript to customize the integration further, handling complex data transformations or integrating with other services.

Are there any limitations to the Enrich Layer and HubSpot integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Enrich Layer and HubSpot APIs may affect performance.
  • Complex data transformations might require JavaScript coding.
  • Initial setup requires understanding of both Enrich Layer and HubSpot data structures.

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