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Enrich leads in Enrich Layer, then use Sendgrid to send hyper-personalized emails. Latenode's visual editor makes it easier to automate follow-ups based on enriched data, plus scale affordably as your campaign grows.
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Create a New Scenario to Connect Enrich Layer and Sendgrid
In the workspace, click the โCreate New Scenarioโ button.
Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Enrich Layer, triggered by another scenario, or executed manually (for testing purposes). In most cases, Enrich Layer or Sendgrid will be your first step. To do this, click "Choose an app," find Enrich Layer or Sendgrid, and select the appropriate trigger to start the scenario.
Add the Enrich Layer Node
Select the Enrich Layer node from the app selection panel on the right.
Enrich Layer
Configure the Enrich Layer
Click on the Enrich Layer node to configure it. You can modify the Enrich Layer URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Sendgrid Node
Next, click the plus (+) icon on the Enrich Layer node, select Sendgrid from the list of available apps, and choose the action you need from the list of nodes within Sendgrid.
Enrich Layer
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Sendgrid
Authenticate Sendgrid
Now, click the Sendgrid node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Sendgrid settings. Authentication allows you to use Sendgrid through Latenode.
Configure the Enrich Layer and Sendgrid Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Enrich Layer and Sendgrid Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Sendgrid
Trigger on Webhook
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Enrich Layer
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Enrich Layer, Sendgrid, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Enrich Layer and Sendgrid integration works as expected. Depending on your setup, data should flow between Enrich Layer and Sendgrid (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
HubSpot + Enrich Layer + Sendgrid: When a new contact is added to HubSpot, Enrich Layer enriches the contact data. Sendgrid then sends a personalized email to the enriched contact.
Sendgrid + Enrich Layer + Google Sheets: When a new email event (bounce) occurs in Sendgrid, Enrich Layer enriches lead data. The updated lead information is then stored in Google Sheets.
About Enrich Layer
Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.
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About Sendgrid
Use Sendgrid in Latenode to automate email sending within larger workflows. Trigger emails based on events in other apps, personalize content with data transformations, and track results. Latenode simplifies complex email automations without code and scales affordably, letting you focus on strategy, not limits.
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How can I connect my Enrich Layer account to Sendgrid using Latenode?
To connect your Enrich Layer account to Sendgrid on Latenode, follow these steps:
Can I enrich lead data then send personalized emails?
Yes, you can! Latenode allows enriching lead data from Enrich Layer, then trigger personalized emails via Sendgrid. Use visual blocks or JavaScript for complex transformations. Scale your outreach easily!
What types of tasks can I perform by integrating Enrich Layer with Sendgrid?
Integrating Enrich Layer with Sendgrid allows you to perform various tasks, including:
How does Latenode handle Enrich Layer API rate limits?
Latenode offers built-in rate limiting controls, plus error handling and retry logic, ensuring reliable Enrich Layer data enrichment without exceeding API limits.
Are there any limitations to the Enrich Layer and Sendgrid integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: