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Enrich lead data from WhatConverts with Enrich Layer to qualify prospects faster. Latenode's visual editor makes complex data transformations simple, while affordable execution-based pricing helps you scale lead gen automations.
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Create a New Scenario to Connect Enrich Layer and WhatConverts
In the workspace, click the โCreate New Scenarioโ button.
Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Enrich Layer, triggered by another scenario, or executed manually (for testing purposes). In most cases, Enrich Layer or WhatConverts will be your first step. To do this, click "Choose an app," find Enrich Layer or WhatConverts, and select the appropriate trigger to start the scenario.
Add the Enrich Layer Node
Select the Enrich Layer node from the app selection panel on the right.
Enrich Layer
Configure the Enrich Layer
Click on the Enrich Layer node to configure it. You can modify the Enrich Layer URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the WhatConverts Node
Next, click the plus (+) icon on the Enrich Layer node, select WhatConverts from the list of available apps, and choose the action you need from the list of nodes within WhatConverts.
Enrich Layer
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WhatConverts
Authenticate WhatConverts
Now, click the WhatConverts node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WhatConverts settings. Authentication allows you to use WhatConverts through Latenode.
Configure the Enrich Layer and WhatConverts Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Enrich Layer and WhatConverts Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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WhatConverts
Trigger on Webhook
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Enrich Layer
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Enrich Layer, WhatConverts, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Enrich Layer and WhatConverts integration works as expected. Depending on your setup, data should flow between Enrich Layer and WhatConverts (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
WhatConverts + Enrich Layer + Google Sheets: When a new lead is captured in WhatConverts, the lead's data is enriched using Enrich Layer, and then the enriched data is added as a new row in a Google Sheet for performance tracking.
WhatConverts + Enrich Layer + Salesforce: When a new lead is created in WhatConverts, the lead's information is enriched using Enrich Layer, and a corresponding lead is created in Salesforce with the enriched data.
About Enrich Layer
Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.
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About WhatConverts
Capture and analyze marketing leads in WhatConverts, then pipe data to Latenode to automate follow-ups. Qualify leads based on source & behavior using Latenode's no-code tools, triggering custom CRM updates or personalized email sequences. Scale lead management without complex coding.
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How can I connect my Enrich Layer account to WhatConverts using Latenode?
To connect your Enrich Layer account to WhatConverts on Latenode, follow these steps:
Can I enrich lead data from WhatConverts?
Yes, you can enhance WhatConverts leads with Enrich Layer using Latenode's visual editor. Automate data enrichment for better lead qualification and targeted marketing campaigns.
What types of tasks can I perform by integrating Enrich Layer with WhatConverts?
Integrating Enrich Layer with WhatConverts allows you to perform various tasks, including:
Can Enrich Layer enrich historical WhatConverts data?
Yes, Latenode allows you to run Enrich Layer on historical data in WhatConverts using a loop. Reprocess leads to uncover new insights.
Are there any limitations to the Enrich Layer and WhatConverts integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: