How to connect Facebook Ads Campaign Management and Google Forms
Create a New Scenario to Connect Facebook Ads Campaign Management and Google Forms
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Ads Campaign Management, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Ads Campaign Management or Google Forms will be your first step. To do this, click "Choose an app," find Facebook Ads Campaign Management or Google Forms, and select the appropriate trigger to start the scenario.

Add the Facebook Ads Campaign Management Node
Select the Facebook Ads Campaign Management node from the app selection panel on the right.

Facebook Ads Campaign Management
Configure the Facebook Ads Campaign Management
Click on the Facebook Ads Campaign Management node to configure it. You can modify the Facebook Ads Campaign Management URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Forms Node
Next, click the plus (+) icon on the Facebook Ads Campaign Management node, select Google Forms from the list of available apps, and choose the action you need from the list of nodes within Google Forms.

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Authenticate Google Forms
Now, click the Google Forms node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Forms settings. Authentication allows you to use Google Forms through Latenode.
Configure the Facebook Ads Campaign Management and Google Forms Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Ads Campaign Management and Google Forms Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Google Forms
Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Facebook Ads Campaign Management, Google Forms, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Ads Campaign Management and Google Forms integration works as expected. Depending on your setup, data should flow between Facebook Ads Campaign Management and Google Forms (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Ads Campaign Management and Google Forms
Google Forms + Google Sheets + Facebook Ads Campaign Management: When a new form response is submitted in Google Forms, the data is added as a new row in Google Sheets. This data is then used to update the targeting criteria of a Facebook Ads Campaign by searching for ad interests and updating the ad set.
Google Forms + Facebook Ads Campaign Management + Slack: When a new form response is received, if the response indicates negative feedback, the automation sends an alert to a Slack channel. Simultaneously, it pauses the associated Facebook Ad Campaign to prevent further negative impact.
Facebook Ads Campaign Management and Google Forms integration alternatives
About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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About Google Forms
Capture form data in Latenode to automate follow-ups or updates. Skip manual data entry; trigger workflows from new submissions to update databases, send emails, or create tasks in project management tools. Connect to 1000+ apps and use AI to process results without code.
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FAQ Facebook Ads Campaign Management and Google Forms
How can I connect my Facebook Ads Campaign Management account to Google Forms using Latenode?
To connect your Facebook Ads Campaign Management account to Google Forms on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Ads Campaign Management and click on "Connect".
- Authenticate your Facebook Ads Campaign Management and Google Forms accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track ad performance using form data?
Yes, you can! Latenode lets you analyze Facebook Ads Campaign Management metrics alongside Google Forms responses, identifying high-converting ads with advanced data blending and flexible logic.
What types of tasks can I perform by integrating Facebook Ads Campaign Management with Google Forms?
Integrating Facebook Ads Campaign Management with Google Forms allows you to perform various tasks, including:
- Automatically creating custom audiences from Google Forms data.
- Pausing underperforming ads based on form submission feedback.
- Sending personalized follow-up emails using form and ad data.
- Updating ad campaigns based on insights from collected form responses.
- Generating reports that combine ad spend and form conversion rates.
How secure is Facebook Ads Campaign Management integration?
Latenode employs robust security measures, including encryption and secure authentication protocols, to protect your Facebook Ads Campaign Management data during integration.
Are there any limitations to the Facebook Ads Campaign Management and Google Forms integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Facebook Ads Campaign Management and Google Forms APIs.
- Custom field mapping may require adjustments using JavaScript blocks.
- Complex data transformations might necessitate custom code.