How to connect Facebook Ads Campaign Management and OpenPhone
Create a New Scenario to Connect Facebook Ads Campaign Management and OpenPhone
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Ads Campaign Management, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Ads Campaign Management or OpenPhone will be your first step. To do this, click "Choose an app," find Facebook Ads Campaign Management or OpenPhone, and select the appropriate trigger to start the scenario.

Add the Facebook Ads Campaign Management Node
Select the Facebook Ads Campaign Management node from the app selection panel on the right.

Facebook Ads Campaign Management
Configure the Facebook Ads Campaign Management
Click on the Facebook Ads Campaign Management node to configure it. You can modify the Facebook Ads Campaign Management URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the OpenPhone Node
Next, click the plus (+) icon on the Facebook Ads Campaign Management node, select OpenPhone from the list of available apps, and choose the action you need from the list of nodes within OpenPhone.

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OpenPhone
Authenticate OpenPhone
Now, click the OpenPhone node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your OpenPhone settings. Authentication allows you to use OpenPhone through Latenode.
Configure the Facebook Ads Campaign Management and OpenPhone Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Ads Campaign Management and OpenPhone Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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OpenPhone
Trigger on Webhook
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Facebook Ads Campaign Management
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Webhook response
Save and Activate the Scenario
After configuring Facebook Ads Campaign Management, OpenPhone, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Ads Campaign Management and OpenPhone integration works as expected. Depending on your setup, data should flow between Facebook Ads Campaign Management and OpenPhone (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Ads Campaign Management and OpenPhone
OpenPhone + Facebook Ads Campaign Management + Slack: When a call occurs in OpenPhone, the automation identifies the originating Facebook Ad campaign and sends relevant details to a designated Slack channel for immediate follow-up.
OpenPhone + Facebook Ads Campaign Management + Google Sheets: Log incoming call data from OpenPhone calls and associate that data with the originating Facebook ad campaign. Log relevant information into Google Sheets for analysis and reporting.
Facebook Ads Campaign Management and OpenPhone integration alternatives
About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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About OpenPhone
Use OpenPhone in Latenode to automate SMS and call workflows. Log activities, trigger actions based on call outcomes, and sync data to CRMs. By using Latenode, you orchestrate OpenPhone within complex workflows, adding logic and integrations not available in OpenPhone alone. Scale customer communication using no-code tools and AI.
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See how Latenode works
FAQ Facebook Ads Campaign Management and OpenPhone
How can I connect my Facebook Ads Campaign Management account to OpenPhone using Latenode?
To connect your Facebook Ads Campaign Management account to OpenPhone on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Ads Campaign Management and click on "Connect".
- Authenticate your Facebook Ads Campaign Management and OpenPhone accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track leads from Facebook Ads in OpenPhone?
Yes, you can! Latenode allows real-time lead capture, automatically logging Facebook Ads leads as OpenPhone contacts. Enhance follow-up efficiency and personalize outreach using this automation.
What types of tasks can I perform by integrating Facebook Ads Campaign Management with OpenPhone?
Integrating Facebook Ads Campaign Management with OpenPhone allows you to perform various tasks, including:
- Log new Facebook leads as OpenPhone contacts automatically.
- Send SMS updates via OpenPhone when ad performance changes.
- Trigger OpenPhone calls when high-value leads convert.
- Track ad spend against OpenPhone sales conversions.
- Alert sales teams on OpenPhone for hot Facebook lead activity.
How do I ensure data privacy when using this integration?
Latenode employs secure data handling and encryption. Control data flow using granular permissions, ensuring compliance with privacy regulations.
Are there any limitations to the Facebook Ads Campaign Management and OpenPhone integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data sync is limited; focus is on new events.
- Complex custom field mappings might require JavaScript.
- Rate limits of both platforms apply to high-volume workflows.